myYearbook passes 500,000 daily mobile users, First Round spoofs Rebecca Black in holiday video [Startup Roundup]

Technically Philly’s Startup Roundup parses out the small pieces that make our greater Startup ecosystem thrive. We want to keep you in touch with the innovations that we can’t quite get to covering, but that deserve highlight. Follow along with a weekly email newsletter by clicking here and selecting the Startup Roundup button or follow Startup Roundup’s RSS feed. If you’ve got news to share, get in touch.
MUST READS
The Philly Startup Leaders announcement that Dell Boomi’s Bob Moul would be taking over the organization was put to ink all over Philadelphia last week after we covered the news. Follow the coverage at the Business Journal and at the Inquirer. The official press release is here. Most notably, it looks like Moul is angling a better connection between experienced business veterans and young startups and in between the city and suburbs.
myYearbook has launched an iPad app, according to a press release, following news that it has passed 500,000 daily mobile users and 200 million mobile sessions per month.
First Round Capital has released its annual holiday video, spoofing none other than Rebecca Black’s infamous Friday music video, which, notably enough, was also the fastest rising global search query in 2011. Locally relevant video features include Monetate and former Philly retailer Warby Parker. “It’s our First Round, First Round, we just closed our First Round.” If you know Black’s chorus, you’re already laughing.


GIVE A GLANCE
RJ Metrics‘ analytics suite gets a shoutout in a BusinessInsider post from Jason Goldberg, founder and CEO of Fab.com, who details how he used the tool to focus a $40 million round of funding.
A New York Times hackday group launched a potential competitor for Philly’s ElectNext, called OkCandidate, which matches users with political candidates based on political beliefs.
AlphaBuyer, the group buying service for power utilities, has launched analytics tools that allow customers to track energy and fiscal savings brought by the service. Those tools, in the aggregate, are also helping Alphabuyer market the service to potential customers, the company says. Locally, PECO customers save on average 15 percent, or about $15 per month.
MIGHT BE WORTH YOUR TIME
Proton Media has announced new features in ProtoSphere 2.0, which is looking more natural than ever. The company was also featured in the local edition of SmartCEO magazine this month.
NuPathe CEO Jane Hollingsworth describes her unique role as a woman running a drup development company in Philadelphia to MedCityNews.
The Business Journal reports on 123LinkIt‘s acquisition announced last week.
Startup Roundup will post weekly on Wednesdays until there’s not a Philly startup story left to link to on the Internet. See others here, or sign-up for its email newsletter.