Collegeville’s ‘low-code’ Infinite Blue has a Series A under its belt and plans for growth

If you’re looking to build a custom application or tool for your company, but don’t have the time or resources to build from the ground up, Infinite Blue’s “low-code” platform might be able to help.

The Collegeville-based enterprise application platform’s flagship product, BC in the Cloud, provides automated SaaS tools and professional services focused on business continuity that can be customized as needed. The company has collected a handful of awards in the last year: It was named to Deloitte’s Technology Fast 500, business continuity and disaster recovery training organization DRI International awarded it the 2021 Product/Service Provider of the Year award, and at the end of the month, Infinite Blue is up for the Emerging Technology category at PACT’s annual Enterprise Awards.

But the company flies a little under the radar. Last September it raised a Series A led by Foundry Capital to accelerate growth, said Frank Shultz, founder and CEO.

He wouldn’t share the deal amount with Technical.ly. But Shultz did said it helped the company scale up and grow to about 85 current employees, with about 50 regionally, about 25 overseas and a few others scattered across the U.S. And they plan on more hiring for its dev, sales and customer success team.

“We’re seeing some pretty aggressive growth there,” he said.

Shultz started the company about eight years ago with a partner who at the time was planning a mid-market product, he said. At their first trade show in 2014, after closing some big names, they realized the product would find its fit better in enterprises. The company’s current state includes two businesses — the low-code platform space, for customers who buy it and use it directly for internal apps and solutions, or for those who want to create their own applications and sell them.

“We focus on making data more actionable and understanding its impact,” Shultz said.

Infinite Blue has recently added some new faces to its leadership team. In February, it welcomed Jennifer Kurtz, a former CTO at Vertex, Inc. to its own CTO role. Michael Jennings, the former business continuity and disaster readiness executive for Blue Cross Blue Shield of Massachusetts, joined in January as the company’s as new director of advisory services. In April, Bryan Bain joined the company as its VP of sales, and in June, Jason Jackson became the company’s VP of customer experience.

And this Series A from last fall is likely just the beginning of the company’s fundraising journey, Shultz said. There are plans to capitalize on the company’s current growth and expand with a potential office in Dubai. There are partners Shultz says could get them there.

“All of that takes capital,” he said. “We’re trying to throw some fuel on the fire.”