Visual search company Slyce will set up a three-person office in Paris as part of its selection to the retail-focused Lafayette Plug and Play accelerator.
Slyce beat out 213 other applicants to land one of 17 spots in the program, which is a sister accelerator to the Bay Area’s Plug and Play Ventures, which Slyce was a part of in 2017.
“That was a really great experience,” Slyce CEO Ted Mann said. “It helped us get T.J.Maxx as a client and brought in $200,000 in non-diluted capital.”
Now, as part of its selection to the European program, three Slyce staffers will spend three months working out of Paris and getting introductions to about 40 major retailers. Once that initial period is out, Mann said, the company will evaluate extending its presence in France.
The office will be comprised of Andy Kozma, Head of Sales; Sinem Binici, Director of Sales, Europe; and Laurence Faguer, Sales Representative, France.
Slyce, which makes an image recognition technology used by some 60 retailers like Macy’s, Home Depot and Tommy Hilfiger, has most of its clients in the U.S. But there’s lots of potential for growth across the pond, Mann said.
“We’re looking to take over Europe,” said the CEO. “It’s a very hot market and we want to be able to sign on as many clients as possible.”
The company has a Center City hub and an R&D office in Nova Scotia. All told, it employs around 50 people.
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