Gopuff laid off another 2% of its workforce

Instant needs delivery giant Gopuff has initiated another round of layoffs, this time about 2% of its global workforce.

It’s the Philly company’s latest round of layoffs in the last year — the first coming last March and equating to about 3% of the company’s workforce at the time. It was followed by a round of about 1,500 employees, or another 10% of the company, in July. Most recently in October, the company laid off about 250 customer service team members, though the company said at the time that this count was included in the July round.

A memo from Gopuff cofounders and co-CEOs Rafael Ilishayev and Yakir Gola to investors in July stated that the instant needs industry was at an “inflection point.” Gopuff’s layoffs at the time were part of a strategy toward “improving operational efficiencies” as it prepared for a period of economic downturn and focuses on profitability.

According to Bloomberg’s reporting, about 100 employees were affected by the most recent layoffs, including members of the company’s tech and engineering teams. A Gopuff spokesperson confirmed that the layoffs affected about 2% of the company’s workforce but declined to provide attributable comment on the record.

The company will celebrate a decade in business this year, as it was founded in 2013 by then-Drexel University students Ilishayev and Gola. The pair saw steady growth until 2019, when it took a massive investment from international investor SoftBank. The company continued to take billions in investments over the last three years, including a known $1.5 billion in 2022.