Startups

Watch this Philly designer make his case on TV’s ‘Project Runway’ spinoff

Lorenzo Buffa repped South Philly's Analog Watch Co. before a panel of investors. To find out what happened you have to watch the episode on Thursday, Nov. 17.

Tune in to see Lorenzo Buffa pitch investors on national TV. (Courtesy photo)

We know South Philly designer Lorenzo Buffa is good at crowdfunding campaigns but can he also get that cash from investors on national TV?
Tune in to Lifetime’s Project Runway: Fashion Startup on Nov. 17 at 10:30 p.m. to find out, as Buffa makes the case for Analog Watch Co. before a panel of investors and fashion moguls.
“We filmed last spring and it was a unique journey, to say the least,” Buffa told Technical.ly. “It’s a new show, so I wasn’t sure what to expect, and while I had done a lot of preparation in terms of making sure my numbers and business details were solid, the show places more of an emphasis on the product idea and design.”


Buffa faced a Shark Tank-esque panel featuring the likes of Katia Beauchamp, cofounder and CEO of beauty retailer Birchbox, and fashion designer Rebecca Minkoff. To see if he was worth the term sheet, the panel made him go through a series of field tests.
So what happpened? Did he get an investment? Did the investors pass on making a deal? The entrepreneur said he couldn’t reveal any details about the final edit, so we’ll have to tune in and watch.

Companies: Analog Watch Co.

Before you go...

Please consider supporting Technical.ly to keep our independent journalism strong. Unlike most business-focused media outlets, we don’t have a paywall. Instead, we count on your personal and organizational support.

Our services Preferred partners The journalism fund
Engagement

Join our growing Slack community

Join 5,000 tech professionals and entrepreneurs in our community Slack today!

Trending

Entrepreneurship is changing, and so is the economic development behind it

Tech Hubs’ new $210M funding leaves Baltimore and Philly off the table

Here’s what to know before using AI to craft your brand’s social media posts

Nonprofits are training AI chatbot ‘employees’ to take over tasks that cause burnout and stress

Technically Media