Software Development

Need last-minute Women’s March info? Try this chatbot

The protest march is turning to Facebook Messenger to help spread information.

Women's March organizers. (Photo via Women's March on Washington on Facebook)

The organizers of Saturday’s Women’s March on Washington, which found early success after the election thanks to Facebook events, have built a Facebook Messenger chatbot for all your (simple) questions about the event.

Need to know where and when the March starts? Or who the speakers will be? Or what the mission of the event is, anyway? Ask the bot.

Hi, chatbot. (Screenshot)

Hi, chatbot. (Screenshot)

The chatbot is part of how March leaders are seeking to organize an event that some are saying could draw bigger crowds than the actual inauguration. The event is also consistently active on Facebook, Twitter and in an event app designed by the San Francisco-based development firm doubledutch.

In a poll on the event app, 65 percent of over 8,500 respondents (as of this writing) say Saturday’s march will be the first they’ve ever participated in.

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