Diversity & Inclusion
Lifestyle / Women in tech

RJMetrics’ staff is 30% female. Here’s one way it’s trying to raise that number

The startup's VP of Client Analytic Services presents #StartupParenthood.

Anita Andrews recently launched a new series on her blog called #StartupParenthood. Andrews, RJMetrics’ VP of Client Analytics Services and mother to a two-year-old, plans to write about her experiences as a mother in the tech scene and the “special recipe” that makes it all work.
More ambitious, though, is her goal for the series: she wants to increase the percentage of women working at RJMetrics. She wrote:

My goal for this series is not only to widen our funnel, but to educate other companies’ leaders on what cultural things can go a long way towards employee attraction and retention, and perhaps most importantly, to challenge parents and parents to-be to question their assumptions about what being a parent and working in tech is like.
My KPI [key performance indicator] for this series is to improve our 70/30 split by the end of the year. I’m excited to see how we’ll be doing in 12 months from now and you’re welcome to follow along on the journey by subscribing to the blog.

Follow along
Companies: RJMetrics

Before you go...

Please consider supporting Technical.ly to keep our independent journalism strong. Unlike most business-focused media outlets, we don’t have a paywall. Instead, we count on your personal and organizational support.

3 ways to support our work:
  • Contribute to the Journalism Fund. Charitable giving ensures our information remains free and accessible for residents to discover workforce programs and entrepreneurship pathways. This includes philanthropic grants and individual tax-deductible donations from readers like you.
  • Use our Preferred Partners. Our directory of vetted providers offers high-quality recommendations for services our readers need, and each referral supports our journalism.
  • Use our services. If you need entrepreneurs and tech leaders to buy your services, are seeking technologists to hire or want more professionals to know about your ecosystem, Technical.ly has the biggest and most engaged audience in the mid-Atlantic. We help companies tell their stories and answer big questions to meet and serve our community.
The journalism fund Preferred partners Our services

Join our growing Slack community

Join 5,000 tech professionals and entrepreneurs in our community Slack today!


Philly-area gold exchange startup reaches $1M in revenue just 10 months after launch

Calling all parents with too much toy clutter: This Philly startup can help

He started at Neya as an intern. 10 years later, he’s director of robotics — and loving life

What Philadelphians need to know about the city’s 7,000-camera surveillance system

Technically Media