You’ll sometimes see tech firms have more than their fair share of brand names, marketing products and services differently for a variety of customers, even if the team and the technology is similar. Here’s one.
The Zeppelin Group, which raised $250,000 in two equity rounds earlier this year, is the parent company of Zignage, a software company that makes a desktop package for managing digital signs, and Ngaged Software, which supplements college student studying with recorded lectures and additional content.
“We started as a digital signage company and were doing some work with a university customer and they had a need for some recording technology so we picked that up,” said CFO Geoffrey Gelman
In the end, Gelman added, the technology behind the two is roughly the same, just used slightly differently. One is information entered privately and shared publicly (Zignage) and the other is information shared in a public way but consumed by students in a private setting (Ngaged).
Zignage is six years old and Ngaged is three years old, Gelman told us. The company is not disclosing its number of employees or its revenues at this time. As a largely B2B company, much of its work is white-boxed and the company is unable to discuss specific projects, he said.
All three company officers listed on the Zignage about page are the same as those listed on The Zeppelin Group’s latest SEC filing: Gelman, Alex Epshteyn and Joshua Casner.
