
May 20, 2022 7:30 am
Ask a Marketer: How do I grow followers?
Be consistent and persistent in your use of whatever platform you’re using, Sean Sutherland advises. Here are six steps to get you there.

May 6, 2022 8:45 am
Ask a Marketer: Should I build a WordPress or Squarespace site for my young company?
Depends what you need it to do, and what resources you can dedicate to its upkeep, Sean Sutherland advises.

Apr. 12, 2022 9:30 am
Ask a Marketer: How do I get on my busy client’s calendar?
Amid ever-shifting work parameters and preferences, remember the adage: “Be prepared to meet them where they are.”

Mar. 21, 2022 9:05 am
Ask a Marketer: Which social channel should I focus on?
First, consider your audience — and why you think your company needs to be using social media to begin with, columnist Sean Sutherland advises.

Mar. 17, 2021 3:57 pm
Mental health and the entrepreneur: Why Startup Grind Columbia is focusing on founder well-being in March
The local entrepreneurial org is hosting a pair of events featuring founders that have dealt with and deal with mental health within their ventures, writes Sean Sutherland.

Mar. 5, 2021 8:25 am
Selling during the pandemic, one year in
Kapowza accounts director and extrovert Sean Sutherland details the mindset and process shifts that helped the creative agency in a time of distancing.

Mar. 25, 2020 11:12 am
Connecting while distancing: An extrovert’s thoughts on business development amid COVID-19
With in-person meetings and networking events canceled, what's an outgoing operator to do? "Check in. Reach out. Offer a helping hand," writes Kapowza Director of Accounts Sean Sutherland.

Dec. 6, 2019 1:17 pm
6 takeaways from Baltimore Magazine’s Made in Maryland Brand Summit
The Dec. 4 event featured insights on customers, community and how Baltimore's brands are evolving.