Hat Covet is making a name for itself by selling vintage hats from a now-shuttered Brewerytown hat boutique.
The three-month-old ecommerce shop has already been featured on Vogue.com three times, the Philadelphia Inquirer reported. Plus, it has a big name social media fan: Emily White, Instagram‘s former senior director of business operations who recently left for Snapchat, is a customer.
Founders Chelsea Irwin and Natalie Mackey started the business when developer David Waxman, also a cofounder of VITABand, found 3,000 hats left in the Hat Shoppe, a former Brewerytown boutique housed in a building his firm is redeveloping.
[Inquirer]
