Online video selling platform VHX announced this week that its system is now open to any creator of video to use and sell. The announcement was made over their email list. Formerly in private beta, limited only to creators invited to be part of the system, the site has not only opened itself up, but it lowered its prices as it did so.
The email reports that during the private beta it charged from 15 percent to 20 percent of sales for using the site. Now that has dropped to 10 percent plus 50 cents per transaction.
We covered the service last year, after its $3.2 million investment round from Union Square Ventures. The first video to go up for sale on the platform was Aziz Ansari‘s Dangerously Delicious.
Cofounder and CEO Jamie Wilkinson reported in its announcement that, “VHX now has over 300 titles available for sale, over $3M in gross transactions, and almost 500,000 customers worldwide.”
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