WilminGo golf cart taxi startup returns for its second season

WilminGo, the golf cart taxi company developed by Buccini/Pollin Group’s co-president, Chris Buccini, in partnership with the University of Delaware Horn Program, launched last fall as part of a downtown Wilmington revitalization plan that includes the Residences of Mid-Town Park and the DE.CO food hall.

Cofounders Andrew Cercena and Matthew Lombardi of the Horn Program will bring the street-legal golf cart back out this week, launching at the Rodney Square Farmer’s Market. Like last year, rides start at a flat rate of $3 per person or $5 for a group, with hop-on-hop-off “hotspots” including DE.CO, Bardea, The Queen, and LOMA Coffee.

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Sort of a breezier, more lightweight Uber, the seasonal WilminGo service can be booked and paid for via an iPhone or Android app, and travels from 2nd and Market to 12th and Market and a portion of 9th Street (see the coverage map here).

Cercena is has a positive outlook as they launch their first full season: “I have gained invaluable knowledge throughout the entire process of launching of WilminGO,” he said in a press statement, “that has only increased my entrepreneurial desire to pursue new ideas for a better Wilmington.”