Don Nawrocki has come to PeopleLinx to “take something small and make it big.”
It’s something Nawrocki, 43, said he has a history of doing.
He’s the company’s new CTO. He replaces Keith Fitzgerald, who left the social sales startup last fall to pursue his own startup, a running-focused startup called Hurdle.
Nawrocki used to be the Chief Information Officer of digital filing company The Neat Company. He was one of the early employees at GSI Commerce and spent nearly a decade there, from his late-20s to his mid-30s, “strapped to the back of a rocket ship,” as he put it. He eventually left to pursue his own startup.
The Southern California native and Penn grad moved to Philadelphia nearly two decades ago because his wife was getting her MBA at Penn. He lives in Wayne.
PeopleLinx currently employs 27. The company recently moved into a new office on a different floor in the same building (1835 Market St.).

Inside the new PeopleLinx office, June 2015. (Courtesy photo)
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