Andy Stratton, WordPress developer, WordCamp Baltimore organizer and Fells Point resident, launched WP Maintainer earlier this month, a new service that delivers WordPress site maintenanceโ€”updates, back-ups, security optimizationโ€”and on-demand support from a small team of four WordPress developers living in and around Baltimore.

Andy Stratton
Andy Stratton

Over e-mail Stratton said he and his team are โ€œattempting a new business model in a market that truly needs support and education.โ€ The whole effort is bootstrapped, which makes sense for developers who are paid per project. (Stratton is also the brain behind Sizeable Interactive, a WordPress cooperative in town, from which Maintainer’s developers are drawn.)
What differentiates Maintainer from other, similar WordPress maintenance servicesโ€”like maintainn, founded this year,ย and ManageWP, basedย ย in Virginia, among othersโ€”is the โ€œhuman attention to detail,โ€ Stratton said.
Indeed, at first glance, what WP Maintainer offers is fairly comprehensive:

  • All WordPress core,ย theme andย plugin updates by a WordPress professional
  • Compatibility support for when you update your version of WordPress and, womp, your theme no longer works
  • WordPress site backups (scheduled on-site or off-site)
  • An hour of additional developer support time each month for custom tasks
  • Free Sucuri security monitoring and malware cleanup
  • Free site security/functionality audit
  • Free migration to any of our hosting partners or an approved hosting provider
  • One monthly fee, cancel at any time

Watch a video about WP Maintainer:
[vimeo 56388841 w=550 h=277]

Introducing WP Maintainer. from WP Maintainer on Vimeo.

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Of course, while the best things in life are free, many other things are not. Perhaps the most important difference between Strattonโ€™s new service and comparable services is the pricing structure. Sites like maintainn offer tiered pricing beginning at $25 per month. WP Maintainer offers one package starting at $249 per month.
As WordPress users ourselves, Technically Baltimore has focused more on keeping maintenance in-house, and there are cheaper a la carte options for some of the more valuable offerings โ€”daily backups, for instanceโ€”in addition to some of the lower tier options, which focus on automation.
But thereโ€™s the rub.
Each Maintainer developer, including Stratton, charges freelance rates of $150 to $200 an hour. Stratton said WP Maintainerโ€™s pricing model is based off a two-hour retainer even though the services being provided take 10 or more hours a month. In other words, itโ€™s primo bang for the buck, withย real people on call whenever your WordPress site starts acting ornery.
โ€œThe personal relationship, quality of support and time with a developer is the differentiator,โ€ said Stratton. โ€œIt’s either right for someone or it’s not.โ€
More features will be added over time, but soon to come is an affiliate program that will โ€œinclude well known sites like WooThemes and CSS-Tricks.com,โ€ said Stratton.