Startup Roundup: HootSuite and Skullcandy pick Philly partners

Introducing Technically Philly’s Startup Roundup. Here, we’ll parse out the small pieces that make our greater Startup ecosystem thrive. We want to keep you in touch with the innovations that we can’t quite get to covering, but that deserve highlight. Follow along with the Startup Roundup’s dedicated RSS feed. If you’ve got news to share, get in touch.

DEFINITE READS

Aria Systems has announced that social media dashboard Hootsuite has chosen Aria’s cloud billing and subscription management tools to manage its paid subscription offerings.
Trendy audio headset manufacturer Skullcandy has partnered with GSI Commerce to take advantage of the latter’s digital marketing services TrueAction.

MIGHT BE WORTH YOUR TIME

Azavea blogs about General Purpose Computing on the GPU in its latest series related to its $150,000 National Science Foundation grant. The company was also selected as one of 20 finalists and Inc Magazine’s 2010 Top Small Company Workplaces.
This is what happens when your company gets bought by Google for a cool $70 million. And BusinessInsider profiles Invite Media’s Nat Turner, to boot. Don’t miss our coverage of Invite’s acquisition.
DreamIt Ventures graduate FanGamb is leaving Philadelphia for Europe. They’re not yet saying why, but the answer’s obvious: Football gambling.
The Philadelphia Business Journal’s Peter Key reports that InterDigital has expanded patent licensing to Inventec Appliance, giving the manufacturer an agreement for 2G and 3G wireless technology patents.

GIVE A GLANCE

So you want to know about term sheets? Duck Duck Go‘s Gabe Weinberg has the answers.
Keystone Edge covers ProtonMedia‘s virtual reality event platform.
RedLasso has announced that it has created custom TV news widgets based on topic, interest, charity.
Blogger WhatAboutStephen had some issues with the 123LinkIt WordPress affiliate link plugin, but was quite pleased—and surprised—when Founder Yasmine Musafato stepped in to help out.
Digital signage company Scala gets some love from Inc Magazine as one of Philly’s Fastest 100 growth companies.
Our buddies Start Philly publish a guest post from media and technology law attorney Jennifer A. Klear about the problems that face start-up companies—because they need a name, duh.
Startup Roundup will post weekly on Wednesdays until there’s not a Philly startup story left to link to on the Internet. See others here.