It’s a golden age for journalism, with the low cost of production and dissemination, but the revenue models haven’t caught up as quickly, as Business Insider CEO Henry Blodget tells PandoDaily.
The coverage goes on to describe two Brooklyn startups, both of which have innovated ways to earn money from their writing:
From their site’s about page:
Narratively slows down the news cycle. We don’t care about the breaking news or the next big headline; we’re devoted exclusively to sharing a city’s untold stories—the rich, intricate narratives that get at the heart of what a place is all about.
Each week, we explore a different theme and publish a series of stories—just one a day—told in the most appropriate medium for each piece.
While it started with a Kickstarter campaign and holds events, Pando Daily explains that it earns the bulk of its money from hiring out its writers to make branded content for companies.
Top Reddit picks for the site include:
- Checking in on the cast from the documentary Kids two decades later
- A young brewer in Vermont
- A gay male escort who gets hired by a lady
New Inquiry repackages some of its existing content into a PDF magazine that it disseminates to readers who pay $2 per month. If you haven’t opened up a paper magazine for a while, you’ll be struck by how good it looks. Online journalism might be just as good, but printed magazines give an individual look to each article that’s easy to miss. While New Inquiry’s subscription product isn’t printed, it is a PDF, which reportedly gives it much the same quality. Each issue is drawn from their existing content and organized around a theme.
New Inquiry is a nonprofit. It has eight regular blogs, a multimedia blog and a sort of Tumblr’esque findings blog, plus features and essays and other articles.
Three of their most popular pieces on Reddit have been:
- In support of letting regular people steal like the rich do
- A personal account from a member of the New York City Civilian Complaint Review Board
- A former sex worker’s perspective on sexual assault
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