Startups

How farmers are using social media to grow their businesses [LINKS]

"[Jennie] Love, a former marketing professional who launched Love 'n Fresh in 2009, represents a small subset of farmers using technology to grow their businesses. She's become something of a social media guru in the small-scale agriculture world -- a leader among a new generation balancing soil and seeds with posting and pinning."

From Love n' Fresh's summer portfolio. Photo from Love n' Fresh's website.

Sharing Love: Social Media the Newest Tool in Farmers’ Shed [Keystone Edge] “[Jennie] Love, a former marketing professional who launched Love ‘n Fresh in 2009, represents a small subset of farmers using technology to grow their businesses. She’s become something of a social media guru in the small-scale agriculture world — a leader among a new generation balancing soil and seeds with posting and pinning.

Philly Embraces Entrepreneurial Future [UBM’s Future Cities] Watch this video of Story Bellows, codirector of the Mayor’s Office of New Urban Mechanics, talk about her office and the Bloomberg Mayors’ Challenge that Philadelphia won.

Diane Mastrull: Discarded electronics led to a bright idea [Philadelphia Inquirer] “[John Martorano] formed Magnum Computer Recycling in 2006. New Jersey required electronics recycling five years later, and Pennsylvania seven years later, making disposal in a landfill a no-no – and proving Martorano’s hunch about a promising niche market.”

Follow Philly’s Lead and Dive into the Big Data Future [Tech Insider] “[Chief Data Officer Mark] Headd describes Philadelphia’s approach to open data as a focus on the “last mile.” By that he means that the city invites civic hackers who recombine the existing disconnected datasets in a mindful way to go beyond mere display of data sets, as it is done on data.gov. The city wants to collaboratively build new mobile phone applications by recombining data.”

From Mad Men to digital, Conshohocken’s DDCworks is hiring and reinventing itself [Keystone Edge] “A key aspect of DDCworks’ growth strategy was to bring in new talent and develop new positions such as “creative technologist” to meet demand for digital capabilities across all agency operations. DDCworks has almost 30 employees, four of whom filled new positions created in 2012, [President Tim] Cifelli says.

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