Bethesda-based edtech startup Knowledge to Practice raised $3.7M in new funding

Bethesda, Maryland-based Knowledge to Practice (K2P) has raised $3.7 million in new funding to accelerate its educational healthtech offerings.

Launched in 2014, K2P is an edtech startup that uses adult learning techniques to deliver personalized core curriculum through its competency-based SaaS platform.

This latest funding round was led by Pearson Ventures with participation from Avestria Ventures, Sofia Fund, ReThink Education and SideCar Angels. Pearson Ventures is a fund that specializes in investing in edtech startups that just launched last year. With this investment deal, Vicky Guo, investment director at Pearson Ventures, has joined K2P’s board of directors.

“We are excited to leverage Pearson’s experience in healthcare workforce education and leadership in applying technologies like artificial intelligence and natural language processing,” said K2P founder and CEO Mary Ellen Beliveau in a statement. “K2P is transforming patient care through our personalized, microlearning platform for physicians.”

K2P is working to “chang[e] the way education is delivered to interdisciplinary care team providers across the care spectrum,” the company said. It plans to use the new funding to expand its platform to more physician users in hospitals and health systems nationwide.

“K2P is bringing digital transformation to the medical education market,” said Pedro Vasconcellos, head of investments at Pearson. “We are excited to support them in expanding their enterprise offering to help hospitals and health systems improve their quality of care through educational interventions.”

Avestria Ventures and Sofia Fund are investment firms that specifically invest in women-led organizations. Beliveau said she decided to launch K2P after witnessing her daughter grow through unneeded medical procedures; read her founding story on the company’s website.