This DC startup is offering a subscription-based art plan - Technical.ly DC

Business

Dec. 5, 2017 8:15 am

This DC startup is offering a subscription-based art plan

goARTful is looking to help offices rotate what's on the walls. It's also supporting local artists.

The work of London-based artist Keiichi Matsuda.

(Photo by Flickr user Meet the Media Guru, used under a Creative Commons license)

A newly-launched D.C. startup is looking to take office art beyond whatever happens to be on the whiteboard. Newly launched DC-based art subscription company goARTful allows you to rotate photo, drawing and painting prints from local artists in the office or home from $15 a month on up.

It’s been well-documented that office art can boost productivity, ease tension and spark creativity.

“Art is more than something that hangs on walls,” said goARTful co-CEO Messay Derebe. “Every day thousands of people pass by an artists’ work at a festival, in a gallery or online and move on without seeing the artist and buying because they’re intimidated by the cost or other concerns.”

Derebe said she came up with the idea after not being able to find affordable art at home.

“There weren’t a lot of avenues for people like me to buy art,” she said.

The company launched on Nov. 30, and 33 percent of all subscription revenue goes to the artist whose piece is being rented. If the renter absolutely loves the piece and needs to buy it, 85 percent of the purchase price goes to the artist. The company will hold mixers and art openings for the public to get to know the artists and pick up the latest pieces.

Co-CEO Brandolon Barnett wants goARTful to expand to cities with high rents.

“At the end of the day, we think art is for everyone,” he said. “The more genuine local art that’s out there enriching peoples’ daily lives, the better the world.”

-30-
JOIN THE COMMUNITY, BECOME A MEMBER
Already a member? Sign in here

Advertisement

A new cohort of product-centric startups is getting a boost from the Tandem Innovation Alliance

SparkLabs launches DC accelerator for cybersecurity and blockchain startups

Lyft announces inaugural pitch competition for its DC-area drivers

SPONSORED

DC

Pitch for up to $360,000 in funding at the WeWork Creator Awards

Arlington, VA

i360

Software Quality Assurance Analyst

Apply Now
Arlington, VA

i360

Product Manager

Apply Now
New York, NY

LiveLike

Tech Lead, Mobile

Apply Now

4 startups we met at WeDC Fest Innovation Marketplace

TwentyTables takes first place at 2018 Startup Week DC pitch competition

On the Market has all the freshest job openings in #dctech

SPONSORED

DC

VR is cool, but it isn’t mainstream. This local company has a fix for that

New York, NY

LiveLike

Project Manager

Apply Now
DC, SF, NYC

Nava

Experienced Software Engineer – Backend

Apply Now
Arlington, VA

i360

Application Developer

Apply Now

Sign-up for daily news updates from Technical.ly

Do NOT follow this link or you will be banned from the site!