VideoBlocks launches partnership with Discovery Channel - Technical.ly DC

Business

Dec. 22, 2015 9:13 am

VideoBlocks launches partnership with Discovery Channel

30,000 new clips will be available in the VideoBlocks Marketplace in early 2016. It's a big get for the Reston-based stock video service.

Get that premium video footage of the Big Apple skyline.

(Photo by Flickr user Arturo Donate, used under a Creative Commons license)

Crystal clear shots of volcanos erupting; intimate footage of African tribes; aerial video of famous skylines. This is Discovery Channel content, and now it can be yours.

Reston, Va.-based VideoBlocks announced on Tuesday that it is partnering with the Discovery Channel to make over 30,000 clips from Discovery’s library available for download in the VideoBlocks Marketplace. The most recent additions will be live starting in early 2016.

VideoBlocks, a subscription-based stock video service, was founded with the goal of providing budget-conscious content for video editors. “We launched VideoBlocks with the goal of providing premium creative content that everybody could afford,” company founder and CEO Joel Holland told Technical.ly.

Years ago Holland, himself a video editor, saw a future in which a growing number of both professionals and enthusiasts would want to create high-quality content on a tight budget (think of all the quality made-for-YouTube content that exists today!). He founded VideoBlocks to serve this market.

Officially launched in 2009, VideoBlocks began collecting an extensive library of stock video — a feature the company calls the Unlimited Library. Today the service provides 115,000 clips (either shot, commissioned or bought by VideoBlocks) that subscribers have unfettered access to all for $79 per month.

Advertisement

This past April the company decided to expand its model, and launch a Marketplace. A big motivating factor for this launch seems to have been the goal of keeping users on the VideoBlocks site. “Sometimes [users] need very specific things that we don’t have in our library, and they have to go to Shutterstock and Getty and buy those things,” Holland told Technical.ly.

So VideoBlocks decided to get in competition with Shutterstock and Getty. Their competitive advantage? VideoBlocks allows content creators to keep 100 percent of the profits of any video clips they sell on the Marketplace. “It really took off,” Holland said.

Today over 800,000 clips have been submitted by 8,000 contributors who, collectively, have been paid almost $1 million through Marketplace sales. Marketplace videos are priced at a flat rate — $49 for HD clips and $199 for 4K clips.

The VideoBlocks team hopes that the Discovery Channel content will take their Marketplace to the next level. “We think that this Discovery partnership is the first of many others like it to come,” VideoBlocks head of content acquisition and contributor engagement Greta Pittard told Technical.ly. “The collection is just very very vast — and beautifully shot.”

Have a sneak peek for yourself:

Companies: StoryBlocks
-30-
JOIN THE COMMUNITY, BECOME A MEMBER
Already a member? Sign in here
Connect with companies from the Technical.ly community
New call-to-action

Advertisement

GDIT was awarded a US Air Force intelligence system support contract

NOVA is partnering with AWS on a new course of study for the US Marine Corps

New York-based Coord is expanding its curb data coverage to DC

SPONSORED

DC

Building a data acquisition system? Don’t make this mistake

Remote

Crossbeam

Full Stack Engineer

Apply Now
DC

WalletHub

Data Scientist

Apply Now
DC

BlueOrange

React Native Developer

Apply Now

DDOT and curbFlow are launching a pilot to collect data on DC’s curbside space

Fairfax County and Dominion Energy are partnering on an autonomous electric shuttle pilot

SyncDog forms an alliance with the Virginia Economic Development Partnership

SPONSORED

DC

This fast-growing SaaS company aims to be a force for change in the energy industry

DC

Orbital Insight

Head of Public Sector

Apply Now
Remote

Crossbeam

Senior Software Engineer

Apply Now
Washington, D.C.

The Washington Post

QA Analyst

Apply Now

Sign-up for daily news updates from Technical.ly Dc

Do NOT follow this link or you will be banned from the site!