Startups
Apps / Finance / Social media

Painting a picture of personal finance, without the monthly budget

Fearless Finance, created by Lori Atwood, aims to make it easier to see spending and savings.

Money. (Photo by Steve Depolo, Flickr Creative Commons)

Budgeting finances on a monthly basis is often recommended, but it’s hard. Every day, people sit down and try to figure out how they will be foreseeing their allocations through the next billing cycle.

But when there are unmet expectations, the overwhelming feeling of pressure arises, and in turn debt can begin to pile up.

The D.C. area has a high cost of living, which means budgeting can be an exhausting burden. Those in the city and surrounding areas have learned the right tactics on how to save accordingly, but prices add up and things can go left quickly.

Lori Atwood is drawing on experience consulting members of the community on their finances for almost two decades in the metro area to prevent this from happening. With Fearless Finance, she created a tool to decrease the number of debt-ridden households. Or, in her words, “be the plumber that fixes; not a wrench that’s thrown in to fix things temporarily.”

Lori Atwood (Courtesy photo)

Lori Atwood (Courtesy photo)

Recently-launched Fearless Finance is, at its core, a website and app created to fill in the gap between monthly expectations and everyday realities.

It doesn’t require budgeting out consistent expenses. Instead, personal finance data is broken down into five categories to show a user’s current financial situation. Users also have the option to link bank or credit card accounts, and it only has to be run once a year, or when there is a major life change. A year’s subscription shows projected goals, and offers specific recommendations.

When it comes to monthly habits, the mobile app tracks two categories of spending: discretionary spending and groceries.

The platform, offered on a subscription basis, is aimed towards everyday working people who need financial advice, predominantly people ages 25-45 who dream of financial freedom.

“Anyone can be financially secure and you don’t have to have a budget to do it,” Atwood stated in a press release.

Engagement

Join the conversation!

Find news, events, jobs and people who share your interests on Technical.ly's open community Slack

Trending

DC daily roundup: April's biggest DMV funding stories; VCs head to Hill and Valley Forum; AI lobbying tripled

DC daily roundup: DMV innovation's movers and shakers; DDOT's social media troll; facial recognition tech at DCA and BWI

DC daily roundup: An athletic tech acquisition; a reflection on summer 2020's equity promises; data center taxes

DC daily roundup: Auxa Health's seed raise and Nasdaq shoutout; the $500M Tech Hubs race; TikTok ban's impact on the marginalized

Technically Media