Trying to get your edtech idea off the ground might get easier after taking home some cash to get it all started. And the Milken-Penn GSE annual business plan competition, which just opened up its application process, is one way to get there.

This year, the competition — a joint effort between the University of Pennsylvania’s Graduate School of Education and the Milken Family Foundation — is looking to pick companies working on these verticals:

  • Urban Education
  • Connecting Research to Practice
  • Teaching & Learning
  • Technology in Grades K through 12
  • Special Education & At-Risk Students
  • Open & Collaborative Solutions: The Education Ecosystem
  • Online & Distance Learning in Higher Education
  • Global/Borderless Education Solutions
  • Early Childhood Education
  • Workforce Learning

A sweetener of the deal is an invitation to join the Education Design Studio Inc. (EDSi), Penn’s edtech incubator.

Back in May, edtech startup Tassl landed itself $60,000 in prizes, out of a pretty decent pool of $140,000.