Leonard Tau is a dentist in Northeast Philadelphia who helps other dentists clean up their online identity.
Tau, 40, runs iSocialReviews, a company that sells software to help small businesses with their online reviews. He travels nearly every weekend for speaking engagements about the topic and consulting gigs. The software, which costs $347/month, is used by nearly 100 dentists, the Philadelphia Inquirer reported.
The software gets feedback from patients before they leave the office, and if a patient leaves a negative review, the dentist is alerted via text so the problem can be addressed. It also crawls other review sites to see which ones need a positive review more.
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