Etsy users now have access to Shoppost, a product of Seattle’s Zantler.
The service enables buyers to purchase goods from directly within social media streams. Did your bestie post an image of a wallet with Papa Smurf sewn into the pocket so he stares at you every time you’re about to spend money? Do you need it now?
Awesome. With Shoppost, you can get that buying process started right in your Facebook stream.
“Shopposts were designed to drive better engagement and conversion for merchants on social and mobile, and our early data shows we’re successfully delivering on that promise,” Zantler CEO David Robb said in a release. “We’re seeing a 22 percent engagement rate with shopposts on Facebook and 42 percent of all engagement with shopposts are happening on mobile.”
Before you go...
Please consider supporting Technical.ly to keep our independent journalism strong. Unlike most business-focused media outlets, we don’t have a paywall. Instead, we count on your personal and organizational support.
3 ways to support our work:- Contribute to the Journalism Fund. Charitable giving ensures our information remains free and accessible for residents to discover workforce programs and entrepreneurship pathways. This includes philanthropic grants and individual tax-deductible donations from readers like you.
- Use our Preferred Partners. Our directory of vetted providers offers high-quality recommendations for services our readers need, and each referral supports our journalism.
- Use our services. If you need entrepreneurs and tech leaders to buy your services, are seeking technologists to hire or want more professionals to know about your ecosystem, Technical.ly has the biggest and most engaged audience in the mid-Atlantic. We help companies tell their stories and answer big questions to meet and serve our community.
Join our growing Slack community
Join 5,000 tech professionals and entrepreneurs in our community Slack today!