City Council will make N. 3rd Street officially 'N3rd Street' - Philly


Mar. 13, 2014 8:30 am

City Council will make N. 3rd Street officially ‘N3rd Street’

The project to get N3rd Street recognized officially was the work of partners all along the corridor, including members of Indy Hall, Old City District and the Northern Liberties Neighborhood Association, said Danny Harvith, who helped lead the effort.

Original illustration by Indy Hall member Mike Jackson.

Updated 3/13/14: N3rd Street will actually stretch from Market Street to Girard Avenue and the resolution is being re-introduced this week to reflect this change.

N3rd Street is about to be official.

Thanks to the work of a wide group of partners, City Council will introduce a resolution today that will make N. 3rd Street from Market Street to Girard Avenue officially “N3rd Street,” said Danny Harvith, director of business development at and one of the leaders of the effort. It’ll get voted on next week. (The resolution was originally introduced last week and slated to get passed today, but City Council, following additional feedback, will change the northern limit from Poplar Street to Girard Avenue and is reintroducing the resolution today, Harvith said.)

The designation may lead to nickname signs under the standard N. 3rd Street signs. This won’t likely replace the traditional signs, which are good for tourists, but will give permanence to the identity of those tech firms based there.

From Old City to Northern Liberties, more than 30 tech companies and more than 45 marketing and design agencies are located on or around N3rd Street, the resolution states.

Read the text here

“A cultural identity like N3RD Street is an important asset for Philadelphia,” the resolution reads. It celebrates Philadelphia growing its own tech community — rather than striving to be like that of New York City or San Francisco, it says.

The project to get N3rd Street recognized officially was the work of partners all along the corridor, including members of Indy Hall, Old City District and the Northern Liberties Neighbors Association, Harvith said, adding that the city’s Commerce Department and other city officials like Chief Innovation Officer Adel Ebeid and Managing Director Rich Negrin were also supportive.

Marking the northern anchor of the stretch, 3rd and Girard is just north of the ‘Search Church’ that is home to 80-person search marketing and analytics firm SEER Interactive and the Piazza at Schmidt’s, which has housed design firms like O3 World and bluecadet interactive, which have recently outgrown the space.


Councilmen Mark Squilla, Darrell Clarke and Jim Kenney are sponsoring the City Council resolution.

Once it’s official, then what?

Lively street signs, for one. And, of course, a party.

The official naming ceremony and N3rd Street barbecue is scheduled for April 11 during Philly Tech Week.

RSVP here. -30-
Juliana Reyes

Juliana Reyes became's associate editor after reporting on the Philadelphia tech scene for four years. She's co-president of the Asian American Journalists Association Philadelphia chapter and a two-time Philadelphia News Award winner for "Community Reporting of the Year." The Bryn Mawr College grad lives in West Philly, likes her food spicy and wears jumpsuits often.

  • alexknowshtml

    Big high five to Danny for his work leading this effort, and many thanks to all of the supporters we met along the way.

    The physical boundaries in the resolution might be odd or confusing to some people, or you might wonder “what if I’m not right on 3rd St?” From our perspective, N3rd St is community, not just a specific place. Its a mindset and a culture, not a district.

    One of the next things besides our party during tech week is the publishing of a N3rd St Manifesto, and three of the key areas it covers are:

    * Not just 3rd St
    * Not just technology
    * Not just businesses

    We hope that the support from the city will help us connect with more people outside of 3rd St, outside of the tech community, and outside of the business community than we could on our own.

    • Robert J. Moore

      This is awesome, congrats to everyone involved!

    • alexknowshtml

      Update to my own comment – apparently the bill has been withdrawn and resubmitted to include 3rd up to Girard. Council has announced it, but without the details. It’ll be resubmitted next week!

  • Benjamin Beck

    How many N3rd’s will now be stealing this street sign?

  • ChrissMari

    Oh my god this makes me want to punch everyone involved repeatedly

  • Chris Alfano

    Here is a link to the version of the resolution that passed (the one linked to in the original article was withdrawn for revision)


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