This is the Startup Roundup. Every Wednesday morning, Technically Baltimore will put together the smaller pieces that make up our startup ecosystem.
InstantLabs Medical Diagnostics Corp. will expand into the veterinary medicine field in 2013 “with plans to develop a variety of tests for the detection and diagnosis of dangerous pathogens in animals,” reports Bmore Media. The startup, formed in 2008 and based out of the University of Maryland BioPark, is interested in hiring a senior molecular biologist for help its expansion into animal health.
Also from Bmore Media: Vircity, the business resource center based in Canton that provides back-office support for companies, will offer a startup course in 2013 that will “provide a template, tools and workshops for people who are starting a business.”
Harford County-based cybersecurity firm SafeNet has named Dave Hansen its new president and CEO, according to the Baltimore Sun. In November, Technically Baltimore reported that SafeNet is selling its government-solutions business to focus instead on the company’s “data protection solutions.”
TenantRex, a collection of commercial real estate data (tenants’ occupancy charges, for instance), launched this week. The site relies on crowdsourced data, “a new concept,” says CityBizList, for the commercial real estate industry.
If you love this region’s TechBreakfast event so much you’d like a shirt to prove it — well, you’re in luck. Snag your own “I Eat Technology for BREAKFAST” t-shirt for $24. The shirts will be made provided at least 50 are ordered. Proceeds from the shirts will be used to “expand [TechBreakfast’s] video coverage.”
Sharon Paley of gb.tc has a sorely-needed list of entrepreneurial jargon that needs to be left in the dust, sent out to sea, taken out back, [insert your favorite cliche here]. Might we add to that list: call to action, incentivize, value-add, value proposition, ROI, iterate, pivot, mission critical, low-hanging fruit, traction, pivot, value-add and any version of MVP defined as some kind of base-level product instead of Michael Jordan.-30-