This idea that you can take a small handful of measurements to custom fit something to a person’s body is growing. We first saw it with Threadmason‘s tshirt, and now a similar approach is being applied to a bicycles. Brooklyness has a crowdfunding campaign up for a completely reinvented bike design that custom fits to your body in such a way that it can be configured as anything from a very relaxed beach cruiser to an aggressive urban single speed.

Universal Bike App from the Kickstarter page
Even better, it takes the guesswork out of setting the bike up. You enter in your height, arm length, torso length and leg length as well as the kind of experience you want to have on the bike (for example, touring, urban, comfort) and it tells you exactly how to set the bike up. There are a lot more adjustments you can make on this bike than on those you usually see. Seat angle, fork angle and frame length are set in steel for traditional frames, but not so for the Universal Bike. These can all be adjusted, and the app will tell you precisely what to set each at, based on your measurements and ride preference.
Pledge $995 for a single-speed Universal BikeThe bike comes with three gearing options, single, three and seven. The bike weighs 15 lbs in single speed form.
https://www.kickstarter.com/projects/289719076/universal-bike/widget/video.html
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