Startup Roundup: Monetate hiring tear, Founder Factory to feature Invite Media

Technically Philly’s Startup Roundup parses out the small pieces that make our greater Startup ecosystem thrive. We want to keep you in touch with the innovations that we can’t quite get to covering, but that deserve highlight. Follow along with the Startup Roundup’s dedicated newsletter or RSS feed. If you’ve got news to share, get in touch.
Updated: Corrected Sam Decker’s new role at Monetate.
MUST READS
E-commerce firm Monetate has named former Dell marketting exec Sam Decker to the company’s Board of Directors. The company also posts a case study with local motorocycle retailer RevZilla.com, noting the former’s customer targetting technology and how its helped the retailer grow. In related news, the firm is hiring (and it has a full stock of Clif Bars).

GIVE A GLANCE
Founder Factory, Startup Leaders’ annual conference for entrepreneurs, is set to welcome Nat Turner and Zach Weinberg, co-founders of Invite Media, which since being acquired by Google has helped the search giant amp up its display advertising campaign.
Wharton students Amy Cooper and Kristina Anderson have launched Chattersource, which lets students review restaurants, gyms, salons, shops and more. [h/t PhillyTechNews]
As we wrote yesterday, First Round Capital-funded Solve Media launched its CAPTCHA advertising platform.
ProtonMedia drops version 1.5 of its virtual reality conferencing software ProtoSphere, featuring USB dongle support, proxy traversal, and loads of other new features.
Hipster City Cycle, an iPhone game developed in Philadelphia about Philly’s favorite demographic now has voting open for folks who attended at 8Static that want to be pixelated into the game.
MIGHT BE WORTH YOUR TIME
Transit app maker Railbandit is set to launch a version of its mobile transportation application for iPhone and iPod touch.
University City’s Venmo gets featured on TechCrunch TV. The publication meets up with co-founders Andrew Kortina and Iqram Magdon-Ismail in the four minute video.
Laan Labs augmented reality soccer game ARSoccer gets featured on NY1.
Investment bank UBS has announced a list of potential targets for acquisition, including Red Hat, NetApp, AOL and Philly’s GSI Commerce. In Florida, the firm recently sought 900 temporary call center employees.
Startup Roundup will post weekly on Wednesdays until there’s not a Philly startup story left to link to on the Internet. See others here, or sign-up for its email newsletter.