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Our City of Philadelphia logo design contest winner: Sara DeMarco

It turns out the Liberty Bell doesn’t have to be lame. After the city’s new logo — featuring that cracked ringer — was blasted and we issued a challenge for submissions that were better, we didn’t expect much to come the way of Independence Mall’s most famous attraction. But more than one of the submissions […]

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Click to enlarge
It turns out the Liberty Bell doesn’t have to be lame.
After the city’s new logo — featuring that cracked ringer — was blasted and we issued a challenge for submissions that were better, we didn’t expect much to come the way of Independence Mall’s most famous attraction.
But more than one of the submissions did, including the eventual winner: Sara DeMarco, as voted on by you in comments and tweets. As depicted above, she submitted how an array of citywide departments could get their own design, while conforming to a general theme. (We’ll be drinking to Sara at our meetup tomorrow)
Great thanks to all our submissions, particularly our two other finalists, RJ White with ‘the Richardson Dilworth‘ and Larry West with ‘Birthplace.’
Below, we remind Sara what she won and again share her example of how the mayor’s office stationary might look like with her design.

First, what we promised Sara:

  • Pride in winning TP’s first hastily thrown together contest.
  • One cold, tasty local beer purchased and served to you by the TP staff at our next meetup — either tomorrow or in the future.
  • A promise that we’ll submit your idea to the appropriate persons at City Hall — we’ll get back to you on this, seriously.

Sara gave an example of its use on city stationary and business cards, too.
Click to enlarge
Click to enlarge.

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