This new DUMBO sign can read the internet

You know times are good when city-funded neighborhood organizations commission large works of public art that can read the internet. And times are good in the cobblestoned streets down under the Manhattan Bridge overpass. The neighborhood’s newest feature is called “DUMBO Reflector” and it’s on display now.
The 12-by-9-foot installation is comprised of five letters spelling out DUMBO. The letters are lightboxes, which can glow in different colors and animations. The letters’ display is linked to a few hashtags, #DUMBOselfie, #DUMBOwedding and #DUMBOmagic, which will trigger different animations.
https://www.instagram.com/p/BLhJKqqgsIY/?tagged=dumboreflector
According to DUMBO Business Improvement District, the neighborhood commerce organization that commissioned the work, “Two custom software applications—a cloud server for remote administrative control and a local application, developed in TouchDesigner, to send content to the installation—were created to drive the Reflector’s content and interactivity.”
The installation is the work of artist David Crumley. According to DUMBO BID, DUMBO Reflector will also display traffic information using data from the NY Department of Transportation and weather data from the app DarkSky.
Sounds cool. You can find DUMBO Reflector in the John Street section of Brooklyn Bridge Park. After a spell in the park it will travel around to various locations in DUMBO.