The guys at Storably have a simple request: trust them.
The community parking and storage marketplace that launched at Philly Tech Meetup earlier this month is testing the limits of online trust. The company is connecting people with additional storage and parking spacing with those in need of a place to put their stuff. Those will extra space can place it up for rent, and then other users can earn the right to store their stuff there. Current users are renting everything from warehouses to bookshelves.
Put more appropriately, the guys at Storably want you to trust your fellow Philadelphians and three weeks after launching, the company is under a self-imposed 90-day sprint to add as many users as possible.
“We essentially opened an entirely new market on storage space,” says CEO Apu Gupta, a Wharton graduate. With any new market comes and education process. Studying the successes of AirBNB, PayPal and eBay, Storably thinks it can decrease the friction to use its service enough that casual visitors will be tempted to engage.
For example, they plan on offering alerts so users can be alerted when a parking space is available in their neighborhood. These are what co-founder Josh Kowitt calls “intermediate interactions” to help users get to know Storably slowly, instead of forcing a decision immediately.
Funded by Gupta and Kowitt, the company currently has investment from friends and family and hope to use the next few months as a proof of concept. Also on the team: programmer and Park.io founder Nick Shiftan and community manager Brendan Lowry. The company occupies Venmo’s former Rittenhouse offices (another Philadelphia-born startup that also tested trust among its users).
Storably also promises that Philadelphia will be hearing more from them, we should expect lots of t-shirts, decals and other events.
“We want to own storage in Philadelphia,” says Kowitt.
OPEN HOUSE
Storably is eating its own dog food: its founders are each placing some space in their own homes on the market. Additionally, parts of the Storably office are available for rent, including space as small as a bookshelf.
The company is also holding an open house for the creative community and others to store art in its offices as part of a gallery event on Octiber 12th at 6pm.
From the invitation:
At Storably, we help you make money from your spare space. Put simply, if it can collect dust, it can collect cash. In order to get everyone’s creative juices flowin’, we’re transforming Storably HQ into an art gallery and will be filling our empty wall space with incredible work from 4 local Philadelphia artists. Come out to meet the Storably team and see what you can do with empty space. Oh, drinks and super cool indie music will be provided 😉
There are only 100 tickets, RSVP here.
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