Content strategist Sara Wachter-Boettcher and project manager Brett Harned are used to giving talks in cities across the globe, like Dusseldorf, Germany and Manchester, England. But now the pair is teaming up to host a workshop in their own city.
On May 16, they’re hosting a workshop about how to manage content throughout web projects. The daylong event will be at SEER Interactive’s new office. Tickets are $499. Sign up by May 1 to win a free ticket.
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Content, Wachter-Boettcher said, has been a hot topic at digital project manager events.
She wrote in an email:
The reason we’re doing this is that we’ve found, amongst the clients we’ve worked with, that there’s often just a lot of confusion about how to manage content through a major web launch: where does it fit with design (does it even fit with design)? How do you make progress on it over the course of the project rather than let it wait til the end? How do you work it into an agile process? What does a content workflow/approval look like, and how is that different than typical design/dev processes?
Both she and Harned are full-time consultants (Harned used to work for Happy Cog and founded the Digital Project Management Summit), doing a mix of content strategy and project management, plus writing and speaking about those topics. Wachter-Boettcher’s second book, Design for Real Life, came out in March, while Harned’s working on his first book Project Management for Humans.
Philly is ideal for a workshop like this because of its proximity to New York and D.C., Wachter-Boettcher said, adding that she hopes that this workshop can help raise the city’s profile as a tech hub. (We’ve seen more and more national tech conferences coming to Philly.)
“What I hope is that more people start to see Philly as a great place to host events, and also a great place to visit,” Wachter-Boettcher wrote.
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