Startups
Biotechnology / Sports

The Ravens are handing out DNA tests at the season opener

It's DNA Day at M&T Bank Stadium on Sunday. The giveaway is through a partnership with biotech firm Orig3n.

The Ravens' home turf. (Photo by Flickr user Kevin Galens, used under a Creative Commons license)

The Baltimore Ravens have a giveway for Sunday’s season opener that will provide fans some knowledge about their mind and body.
Through a partnership with Boston-based biotech firm Orig3n, fans who attend the Sept. 17 game against the Cleveland Browns will get a free DNA test. The idea is to allow fans to learn more about their genetic makeup.
The sample tests four genes. The company’s DNA tests involve taking a swab of the cheek.
https://twitter.com/ORIG3N_Inc/status/908683829916946432
Results are sent back via app.
Additionally, the game has been dubbed “DNA Day” at M&T Bank Stadium, and it’s a milestone for the company.
“This is the first time that DNA tests are being distributed to fans at a football stadium and we believe this is an incredible opportunity to reach many people at once,” Robin Y. Smith, CEO of Orig3n, said in a statement.
It’s part of a partnership between the Ravens and Orig3n that’s designed to get more health information to the public. The company will be outside the stadium offering tests for the entire season, and has a multi-year agreement with the team.
“Ravens DNA Day is certainly one of the most innovative events a partner has ever spearheaded,” said Kevin Rochlitz, senior vice president of corporate sales and business development for the Ravens. “We are eager to start off the season with such a cutting-edge community event and we look forward to the future of our partnership with Orig3n.”

Before you go...

Please consider supporting Technical.ly to keep our independent journalism strong. Unlike most business-focused media outlets, we don’t have a paywall. Instead, we count on your personal and organizational support.

3 ways to support our work:
  • Contribute to the Journalism Fund. Charitable giving ensures our information remains free and accessible for residents to discover workforce programs and entrepreneurship pathways. This includes philanthropic grants and individual tax-deductible donations from readers like you.
  • Use our Preferred Partners. Our directory of vetted providers offers high-quality recommendations for services our readers need, and each referral supports our journalism.
  • Use our services. If you need entrepreneurs and tech leaders to buy your services, are seeking technologists to hire or want more professionals to know about your ecosystem, Technical.ly has the biggest and most engaged audience in the mid-Atlantic. We help companies tell their stories and answer big questions to meet and serve our community.
The journalism fund Preferred partners Our services
Engagement

Join our growing Slack community

Join 5,000 tech professionals and entrepreneurs in our community Slack today!

Trending

The Trump rally shooter perched on a building owned by American Glass Research. Here’s everything we know about it.

Quantum computing could be the next hot tech — if only that breakthrough would come

Here’s how the global tech outage impacted many of the vital systems across the mid-Atlantic region

Despite EDA decision, the Baltimore Tech Hub is still possible: Kory Bailey

Technically Media