Startups

Here’s why AWeber is hosting a virtual summit for podcasters

Spoiler alert: Podcasts are in as marketing tools. The virtual “Beyond the Podcast” summit will offer tips and tricks for building meaningful relationships with your listeners.

The event is happening July 17 on the interwebs. (Video by Free High Quality Video Production Footage Clips, used under a Creative Commons License)

At Chalfont, Pa.-based email marketing firm AWeber, there’s been a noticeable uptick in podcast use among clients: the popular format is helping companies and independent producers reach audiences in new, more intimate ways.

But once the player stops, how can creators continue to engage their audience (and possibly, you know, make some moolah along the way)? To answer that and other questions, the company put together a free, one-day virtual summit called “Beyond the Podcast” featuring AWeber specialists and notable podcasters.

John Lee Dumas, Amy Porterfield, Mark Asquith and Philly-based Jessica Kupferman will share tips on building communities through the beloved media format.

“Podcasting is so much more than just the number of downloads you receive each week,” Erik Harbison, chief marketing officer at AWeber, said in a statement. “It’s about about connecting with your audience and building lasting, meaningful relationships with your listeners. That’s ultimately what will drive results and success as a podcaster.”

Last month, there were some 50 live podcast recording sessions as part of the sixth annual Philly Podcast Festival.

“Many of our customers are experimenting with podcasting as a vehicle to build an audience, connect with listeners, and promote their business,” Harbison said. “We saw this event as a great way to curate valuable and practical tips from some of the best podcasters today.”

Companies: AWeber

Before you go...

Please consider supporting Technical.ly to keep our independent journalism strong. Unlike most business-focused media outlets, we don’t have a paywall. Instead, we count on your personal and organizational support.

3 ways to support our work:
  • Contribute to the Journalism Fund. Charitable giving ensures our information remains free and accessible for residents to discover workforce programs and entrepreneurship pathways. This includes philanthropic grants and individual tax-deductible donations from readers like you.
  • Use our Preferred Partners. Our directory of vetted providers offers high-quality recommendations for services our readers need, and each referral supports our journalism.
  • Use our services. If you need entrepreneurs and tech leaders to buy your services, are seeking technologists to hire or want more professionals to know about your ecosystem, Technical.ly has the biggest and most engaged audience in the mid-Atlantic. We help companies tell their stories and answer big questions to meet and serve our community.
The journalism fund Preferred partners Our services
Engagement

Join our growing Slack community

Join 5,000 tech professionals and entrepreneurs in our community Slack today!

Trending

19 tech and entrepreneurship events to check out before the holidays

Are digital navigators the answer to closing Philadelphia’s tech gap?

EDA officials are ‘hopeful’ Tech Hubs program will live on under Trump

AI is being used in more and more of the hiring process, especially at high-volume companies

Technically Media