Greg Ippolito - Technical.ly Philly

Greg Ippolito

Greg Ippolito

Greg Ippolito is the cofounder and creative director at IMA. He has developed award-winning campaigns and content strategies for clients as varied as Hyundai, Shire and the University of Pennsylvania. His thoughts on media and marketing have been featured in AdWeek, Marketing Daily and at TEDx. Greg holds an M.Ed. in Educational Psychology from Temple University, and lives in Blue Bell, Pa., with his wife and two daughters.

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Let’s talk about the dark side of technology civic

Apr. 21, 2017 8:34 am

Let’s talk about the dark side of technology

Join the conversation at an event hosted by digital marketer Greg Ippolito during Philly Tech Week 2017 presented by Comcast.
Are marketers too obsessed with IRL ‘brand activations’? business

Oct. 7, 2016 11:44 am

Are marketers too obsessed with IRL ‘brand activations’?

Greg Ippolito argues that in our digital age, these types of lavish marketing stunts are often not worth it.
Everyone hates ads. Here’s what marketers can do about it business

Apr. 21, 2016 11:04 am

Everyone hates ads. Here’s what marketers can do about it

Learn the ins and outs of content marketing at this event during Philly Tech Week 2016.
Are we in an age of overpersonalization? creative

Jan. 19, 2016 12:44 pm

Are we in an age of overpersonalization?

As media and marketing gets better and better at giving us just what we want, Greg Ippolito asks, what are we missing out on?

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