This Doylestown company will set up a digital ad network at 25 Minor League Baseball parks - Technical.ly Philly

Business

Mar. 19, 2019 10:39 am

This Doylestown company will set up a digital ad network at 25 Minor League Baseball parks

The “Allegiant Airline Network, powered by ISM Connect” will be up and running in 25 stadiums around the country beginning in April. Play ball!

Play ball!

(Courtesy photo)

By Opening Day on April 4, a total of 25 Minor League Baseball stadiums will light up with a digital ad network powered by a Doylestown company called ISM Connect.

The company, which focuses on digital fan engagement, is powering the Allegiant Airline Network, a setup of around 15 screens that will allow teams to manage targeted marketing and custom branded content to some 50 million spectators.

“The Allegiant Airline Network creates a compelling opportunity for brands and sponsors to reach a geographically diverse set of passionate local baseball fans,” said Kent Heyman, CEO of ISM Connect. “Minor League Baseball consistently ranks as the most family-friendly sport in America, and the Allegiant Airline Network will modernize the fan experience at local parks. As a proud partner of Minor League Baseball, ISM Connect is excited to bring its innovative solutions to millions of fans who will experience the Network.”

For those of you interested in checking out a minor league game (and the tech platform), the closest minor league stadiums to feature the network will be the homes of the Harrisburg Senators and the Scranton/Wilkes-Barre RailRiders.

ISM Connect expects to have the network deployed in 60 stadiums by the 2020 season, as part of a six-year agreement with the MiLB and Las Vegas-based Allegiant Air.

Here’s a quick explainer of what the system will look like:

-30-
JOIN THE COMMUNITY, BECOME A MEMBER
Already a member? Sign in here
Connect with companies from the Technical.ly community
New call-to-action

Advertisement

Sports sponsorship startup LeagueSide has a new office and plans for growth

Engineers have Vistar Media’s Philly office all to themselves

Former Phillies player Ryan Howard calls this startup ‘the future of baseball’

SPONSORED

Philly

Meet these 10 hiring companies at Super Meetup

Chesterrbrook, PA

Deacom

Software Quality Analyst

Apply Now
Philadelphia

Vistar Media

Front End Engineer

Apply Now
Philadelphia

Vistar Media

Sr. Software Engineer

Apply Now

PlaySugarHouse enters New Jersey sportsbook market

CS:GO community comes to Northern Liberties for Fragadelphia

Philly’s esports team hopes to bring home another championship

SPONSORED

Philly

Verizon is looking for the brightest ideas on how to use its 5G technology

Philadelphia, PA - Center City

Odessa

Sr. Project Manager

Apply Now
Philadelphia, Pa

Inspire

Event Sales Ambassador

Apply Now

Sign-up for daily news updates from Technical.ly Philadelphia

Do NOT follow this link or you will be banned from the site!