Bitly CEO Mark Josephson is headlining Mashable's Social Media Day in Philly - Philly


Jun. 20, 2017 7:48 am

Bitly CEO Mark Josephson is headlining Mashable’s Social Media Day in Philly

On June 29, hear how Twitter, LinkedIn, Comcast and Reebok are tackling social media. The local event is hosted by Slice Communications.

Mark Josephson speaks.

(GIF via YouTube)

Eight billion of the world’s clicks every month have something in common: they’re all leading the user to the almighty content through a Bitly-shortened link.

And on Thursday, June 29, Bitly CEO Mark Josephson will be coming to Philly to talk about why the company is doing much more than shortening links these days. Alongside Josephson, digital marketing leads from Twitter, LinkedIn, Comcast and Reebok will share insights on how the brands are turning social media interactions into brand value.

The exec will be headlining Mashable’s Social Media Day in Philly, organized locally by PR firm Slice Communications with sponsorship by Comcast.

Get tickets ($125)

“We are extremely excited to have Mark join us to close out Social Media Day this year,” Slice CEO Cassandra Bailey said in a press release. “He will leave our attendees with a new perspective on how to use and manage links to drive better business results, which is why people tell us they come to Social Media Day.”

Here’s Bailey herself with some more insight on what the day holds (back when the keynote speaker was still being teased):

Roberto Torres

Roberto Torres became Lead Philly Reporter in May 2016. Prior, he was a freelance contributor to and Al Dia News. The native Venezuelan moved to Philadelphia in 2015 after reporting on research at his alma mater, the University of Zulia. Whenever he's not fencing deadlines, he can be found standing in line at Overbrook Pizza in West Philly, running Netflix/Hulu marathons with his wife or reading news from Venezuela.


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