What PromptWorks CEO Greg Sterndale learned from running a pumpkin stand - Technical.ly Philly

Business

Mar. 27, 2017 9:29 am

What PromptWorks CEO Greg Sterndale learned from running a pumpkin stand

Peddling pumpkins, cookies and Pepsi Cool cans (!) by the side of the road meant a crash course in problem-solving for this Philly tech CEO.

PromptWorks CEO Greg Sterrndale, circa 1992.

(Courtesy photo)

Every entrepreneur has to start somewhere. In Lemonade Stand, we’ll profile a local entrepreneur’s first venture or first job. Tell us about yours.


Manning a pumpkin stand by the side of the road gave a 10-year-old Greg Sterndale, now CEO of PromptWorks, his first lesson in ROI.

“Those first experiences in entrepreneurship exposed me to a whole new set of problems to solve and basic business concepts: financial inputs and outputs, supply and demand, risk and return on investment,” said Sterndale. “As a kid, I certainly didn’t use those terms, but that’s what I was pricing pumpkins or learning how to negotiate. You’d be surprised how many adults would haggle over a $2 pumpkin.”

Sterndale on flex time, 1991. (Courtesy photo)

Sterndale on flex time, 1991. (Courtesy photo)

The positive reinforcement he got from running his tiny business — which was posted up beside his driveway and eventually expanded its offering to drinks and snacks — fed Sterndale’s inner entrepreneur and led him to pursue other ventures in high school and college like a DJing business. But it all started with that roadside stand and the Pepsi Cool cans that Sterndale resold at a premium.

Advertisement

BTW, if we’re going to get 90s-tastic, let’s go all the way: below is the Pepsi Cool can commercial feat. Young MC.

In 2013, Sterndale joined other two cofounders and started PromptWorks, the Center City-based dev shop that recently nabbed Code for Philly’s Dawn McDougall as operations manager. There, he’s had a chance to use his pumpkin-peddling skills to good use.

“We solve business problems with software for clients, but I also get to solve for the business challenges of PromptWorks itself,” said Sterndale. “If I’m lucky, I’ll be able to continue solving problems with our team of talented, passionate problem-solvers. Growing our business continues to be the best, most fulfilling learning experience as an entrepreneur.”

Companies: PromptWorks
-30-
JOIN THE COMMUNITY, BECOME A MEMBER
Already a member? Sign in here

Advertisement

Chariot Solutions CEO Mike Rappaport ran a code-driven football pool in high school

That time Anthropologie bought a bunch of handbags designed by Morgan Berman

Before getting into real estate, Councilman Allan Domb shined shoes

SPONSORED

Philly

Why Deacom’s team prioritizes collaboration and continuous improvement

Philadelphia, PA

Linode

Senior Software Engineer – Kubernetes

Apply Now
Philadelphia, PA

Linode

Software Development Engineer in Test

Apply Now

That time ROAR for Good’s Anthony Gold got in trouble with a union boss

Shaunak Roy’s first biz helped Indian artisans sell their handicraft

A rare look into Stephen Tang’s early modeling career

SPONSORED

Philly

Engineers have Vistar Media’s Philly office all to themselves

Philadelphia, PA - Center City

Odessa

Business Analyst – Bilingual (Spanish)

Apply Now
Philadelphia

Technically Media

Technical.ly Editorial Intern (Summer 2019)

Apply Now
Chesterbrook, PA

Deacom

EDI Specialist

Apply Now

Sign-up for daily news updates from Technical.ly Philadelphia

Do NOT follow this link or you will be banned from the site!