Expect more surprises from Penn's new innovation campus - Technical.ly Philly

Business

May 27, 2016 10:07 am

Expect more surprises from Penn’s new innovation campus

Or: Why Hershey Co. as the first corporate sponsor of the Pennovation Center actually makes sense.

A rendering of the Pennovation Center, which officially launches in the fall.

(Courtesy image)

The Hershey Co. was announced Wednesday as the first corporate sponsor of the Pennovation Center, a 200,000-square-foot innovation hub developed by the University of Pennsylvania, which will soft-open this August.

The candy company will set up its “Advanced Technology and Foresight Lab” at the Grays Ferry campus.

According to Dawn Bonnell, Penn’s Vice Provost of Research, the announcement of Hershey is the first in a series to come over the next few months. The official opening date is Oct. 28.

"We'll soon be announcing similar alliances. There's no stop to this."
Dawn Bonnell, University of Pennsylvania

“I think this will be a good model of how industries can work with an academic institution,” Bonnell said. “We’ll soon be announcing similar alliances. There’s no stop to this.”

Various tenants from spaces like microbiology and engineering — standard innovation fare — are already signed on. But Bonnell says corporate partners like Hershey will also feel at home. The pitch to bigger partners: “think outside the box and feed off what’s happening at Pennovation,” Bonnell said.

But just what will Hershey be doing in its Pennovation space?

Although there aren’t specific projects yet, there are a few defined areas of action, including digital gifting, dynamic product packaging, micro-manufacturing and the internet of things.

The company is aiming to come up with product prototypes that fall outside of Hershey’s traditional models, said spokeswoman Jennifer Sniderman.

“Hershey is looking to the future with the Pennovation Campus as a place where we can explore disruptive opportunities and determine solutions for our core business,” she said.

-30-
JOIN THE COMMUNITY, BECOME A MEMBER
Already a member? Sign in here

Advertisement

Can anyone be creative? For innovation to happen, you may have to be

Villanova gets $3 million from the feds to study inclusion in STEM

Meet the anti-hunger idea that emerged victorious from Jefferson’s Nexus Maximus

SPONSORED

Philly

Clients and community come first for Vanguard employees

Chesterbrook, PA

Deacom

Entry Level Software Developer

Apply Now
Chesterbrook, PA

Deacom

IT Specialist

Apply Now
Malvern, PA

Vanguard

Sr. Full Stack Developer-Client Experience Lab

Apply Now

Breaking: Magento to shutter Philly office; staff gets relocation, remote-work offers

This year’s PennApps focuses on emergency preparedness

Pastries, gelato, coworking? Kensington coffee shop opening next week has it all

SPONSORED

Philly

UX, UArts and the importance of human-centered design

Malvern, PA

Vanguard

Product Owner of Data Science Solutions

Apply Now
Malvern, PA

Vanguard

Java Developer-Entry

Apply Now
Malvern, PA

Vanguard

Technical Lead-Full Stack

Apply Now

Sign-up for daily news updates from Technical.ly Philadelphia

Do NOT follow this link or you will be banned from the site!