You can now use (and crowdfund) sustainable biz finder app MilkCrate - Technical.ly Philly

Business

Sep. 2, 2014 8:30 am

You can now use (and crowdfund) sustainable biz finder app MilkCrate

The startup is raising $20,000 on Indiegogo and is also pursuing seed funding. Its promo video features a cameo from Eagles linebacker Connor Barwin.

Connor Barwin, Eagles linebacker and occasional MilkCrate spokesman.

(Photo courtesy of MilkCrate)

MilkCrate wants to help you live sustainably.

Philadelphians can now use the mobile and web app to find nearby sustainable businesses. The app lists nearly 2,000 businesses, using criteria from its partner organizations like Fair Food and the Sustainable Business Network.

That means that most of the businesses listed now are members of those organizations, though businesses can apply to be listed on MilkCrate. Right now, the 1.0 version of the web app is just a searchable list of sustainable businesses that shows you the business on Google Maps when you click on it.

Use the app

MilkCrate’s Android app is available now. An iOS version is coming soon also available now.

The startup also launched a crowdfunding campaign, looking to raise $20,000 to build the next iteration of its product. MilkCrate is also raising a seed round. The plan is to bring the service to several U.S. cities.

As of this writing, MilkCrate has raised more than $5,200.

The idea behind MilkCrate, as founder Morgan Berman, 29, puts it, is that people want to shop at and support businesses focused on sustainability but don’t know where to find them. While sites like Angie’s List and Yelp help people find businesses, “there is no central digital hub for sustainable businesses in your area,” MilkCrate spokeswoman Caitlin Honan wrote in an email.

Organizations like B Corp and the Sustainable Business Network, which are MilkCrate’s partners, only offer listings of their members, while MilkCrate pulls all of those businesses under one umbrella, she added.

The company is eyeing a few revenue models, including sponsored ad campaigns and premium users, Honan wrote.

Berman, of Fairmount, leads a team of eight, including developer Jason Cox, who formerly did contract work for Firefly and also worked at Indy Hall-based event space marketplace ShareMySpace. Berman recently got her master’s in Sustainable Design from Philadelphia University.

Advertisement

And if you’re wondering how Berman got Eagles linebacker Connor Barwin to promo her startup, it’s because he’s “really into sustainability and biking in the city,” she said, and he’s working on an urban park project she’s helping with. Also, he was a friend of a friend.

Organizations: MilkCrate
-30-
VIEW COMMENTS
  • Morgan Berman

    Thanks Juliana! And latest update, Apple/iOS is live in the App store!

Advertisement

Meet the hardware startup trying to save athletes’ heads

Montgomery County Community College has a seed fund

5 Philly startups spotted at CES 2018

SPONSORED

Philly

Vistar Media’s tech stack is not for the faint-of-heart

Chesterbrook

Deacom

Inside Sales Representative

Apply Now
Center City, Philadelphia

IntegriChain

Senior Business Analyst

Apply Now
Philadelphia, PA

IntegriChain

Senior Data Engineer

Apply Now

How NextFab’s accelerator helped get this startup off the ground

What was Philly’s realLIST Class of 2017 up to all year?

Uber for plows: On-demand snow removal app SnoHub expands to Philly

SPONSORED

Philly

MakeOffices’ new location is ripe for startup collaborations

Chesterbrook, PA

Deacom

Enterprise Software Sales Representative

Apply Now
Philadelphia

Azavea

Software Engineer, Geospatial Insights Team

Apply Now
Philadelphia

Clarivate Analytics

Senior UI Developer

Apply Now

Sign-up for regular updates from Technical.ly

Do NOT follow this link or you will be banned from the site!