Senior Marketing Data Scientist II - Technical.ly

Senior Marketing Data Scientist II

Vanguard |  Malvern, PA | Data Science

Job Description
Perks + Benefits
Company Culture
Technical.ly Coverage

At Vanguard, our mission is to help investors meet their financial goals, and that starts with providing the analytical insights they need. The strategic use of data is meaningful to helping our business develop new capabilities and solutions. As a Marketing Data Scientist at our Center for Analytics & Insights (CAI), you’ll com bine analytical and innovative ways to develop advanced marketing analytics solutions to help our Marketing organizations address complex marketing problems and drive effective decision making. We have a rich array of data available to us and wealth of challenges to offer you. Make it count.

Requirements

In This Role You Will:

  • Lead meaningful marketing science projects that provide deep insights into marketing needs and performance, and ultimately, drive better marketing return on investment and business outcomes. Applies significant quality control and risk assessment of the model, methodologies, outputs and processes.
  • Identify ways of demonstrating data to address marketing challenges and opportunities. Translate requirements into an analytics approach, and through sophisticated analysis, formulate insights that improve the way we do marketing
  • Demonstrate subject matter expertise and develop core Marketing ML solutions such as Marketing mix models, Multi-touch attribution algorithms, Next best action solutions, Channel optimization, etc.to guide business partners and leaders in marketing planning and execution
  • Drive innovative marketing models and applications through continuously improve and grow CAI Marketing ML capabilities to better support marketing core goals and metrics

Impact

Reimagine the investment experience

Your real passion for data, along with your ability to communicate complex ideas through storytelling and visualization, will supply to the development of new ways of doing business. You’ll collaborate with a robust, cross-disciplinary team including advanced data analysts, data engineers, consultants, and market researchers—all backed by Vanguard’s sophisticated modeling and data management tools. If you’re driven to lead projects that uncover innovative ways of investing, you could launch a multifaceted career, helping to serve over twenty million clients, worldwide and transforming the way our industry operates. Invest your skills for the benefit of our clients, and we’ll invest in your future.

Qualifications

What it Takes:

  • Graduate degree (ideally a PhD) in a quantitative/analytical field such as Data Science, Machine Learning, Mathematics, Statistics, Economics, Computer Science, Engineering, Operations Research, Physics or other relevant scientific field
  • A minimum of five years of relevant professional experience in dynamic analytical roles, combinational of machine learning, data sciences and marketing analytics
  • Deep understanding and experience of building models using Deep Learning, Machine Learning and Simulation methods
  • Experienced in developing and deploying marketing mix-models, multi-channel attribution algorithms and marketing measurement & optimization solutions
  • Strong proficiency in Python, R, Spark (Scala, PySpark) and data visualization tools such as D3.js
  • Maintains flexibility in meeting deadlines and expectations in the face of shifting priorities

About Vanguard

We are Vanguard. Together, we’re changing the way the world invests.

For us, investing doesn’t just end in value. It starts with values. Because when you invest with courage, when you invest with clarity, and when you invest with care, you can get so much more in return. We invest with purpose – and that’s how we’ve become a global market leader. Here, we grow by doing the right thing for the people we serve. And so can you.

We want to make success accessible to everyone. This is our opportunity. Let’s make it count.

Inclusion Statement

Vanguard’s continued commitment to diversity and inclusion is firmly rooted in our culture. Every decision we make to best serve our clients, crew (internally employees are referred to as crew), and communities is guided by one simple statement: “Do the right thing.”

We believe that a critical aspect of doing the right thing requires building diverse, inclusive, and highly effective teams of individuals who are as unique as the clients they serve. We empower our crew to contribute their distinct strengths to achieving Vanguard’s core purpose through our values.

When all crew members feel valued and included, our ability to collaborate and innovate is amplified, and we are united in delivering on Vanguard’s core purpose.

Our core purpose: To take a stand for all investors, to treat them fairly, and to give them the best chance for investment success.

Apply Now
Read More
Health & Wellness Benefits
  • Dental
  • Disability Insurance
  • Health Insurance
  • Life Insurance
  • Onsite Gym
  • Vision
  • Wellness Programs
Other
  • Travel
  • Work from Home
Parental Benefits
  • Family Medical Leave
  • Flexible Work Schedule
  • Generous Parental Leave
  • Mother Rooms
Perks & Discounts
  • Company Outings
  • Special Discounts
Professional Development
  • Online Trainings
  • Tuition Reimbursement
Retirement & Stock Options Benefits
  • 401K
Vacation & Time Off Benefits
  • Generous PTO
  • Paid Holidays
  • Paid Sick Days

What kinds of things did Vanguard do for employees to ease the transition to working from home?

At the start of the pandemic, Vanguard made a big push for employees to get comfortable working from home. It sent new desk chairs and office equipment to any employee that needed it, and offered a child relief policy (a 6-8 week plan at 50% salary) and expanded sick leave to help employees adjust to their new work-life balance. Additionally, they paid out performance bonuses two months early this year.

When we return to work, or what we call “the next normal,” the plan is to offer employee support in a variety of ways: How to increase your impact, be an inclusive team member, work smarter and optimize your work experience. It will also offer support groups for emotional, physical and financial well-being, in addition to the already existing personal and professional specialty programs like Vanguard’s Technology Leadership Program geared towards grads who want to develop their technical expertise, and resources for continuing education and reducing student loan debt.

How has COVID-19 affected hiring?

The biggest question we get from remote tech candidates is will they have to relocate when everyone eventually returns to the office. Many are hoping to work from where they are forever. Because our tech teams do so much work together in the lab, once we go back, we will need everyone to work from our office in Malvern, PA.

In terms of the hiring process, everything has gone virtual, so it’s much faster than our previous process of scheduling and flying people in for interviews. Regardless of how we do it, our goal is always to fill a role within 55 days from start to finish.

What qualities do you look for in tech job candidates?

We look for innovative, solution-driven developers who understand the limits of the latest technology and are capable of coming up with ideas and products that haven't been created yet. On the other side of the coin, we want those same people to have good business acumen, project management skills and the ability to build relationships with stakeholders.

So it’s a bit of both worlds. You need to be able to write code and then have the soft skills to explain your work to stakeholders with a range of technical understanding.

What is the pace like at Vanguard?

The technical team at Vanguard works in an agile work environment, so they work quickly and intelligently. Over the last couple of years, Vanguard has enabled a robust continuous delivery system where folks can get new feature updates into production in less than 15 minutes to begin testing in live product environments, where in years past it would take months to get something into production.

New jobs. Your inbox. Every week. Get it.

Do NOT follow this link or you will be banned from the site!