14 West | MarTech Learning Consultant - Technical.ly

MarTech Learning Consultant

14 West |  Baltimore | Marketing / Social

Job Description
Perks + Benefits
Company Culture
Technical.ly Coverage

14 West is seeking a MarTech Learning Consultant to join their team in Baltimore, MD.

In 2016, 2017, 2018, and 2019, 14 West was voted one of Baltimore’s Top Workplaces by The Baltimore Sun. You can learn more about life at 14 West by checking out our WestWord blog.

Responsibilities

  • Work with Affiliate Leaders to identify performance development needs and suggested learning opportunities based on efficiencies in the MarTech processes and tools.
  • Conduct needs analysis in order to identify efficiencies in business practices and processes.
  • Act as MarTech SME in order to consult with clients on learning solutions and best practices. Act as a consultant on MarTech applications supported by WesTech.
  • Drive the adoption of key digital tools and capabilities being rolled out across content, E-commerce and performance marketing.
  • Remain current on industry trends and those within the organization, to maximize effectiveness through learning, tools, and processes in the digital marketing industry.
  • Learn and apply internal marketing applications and reporting tools.
  • Learn the various software applications in detail, including the business purpose(s) of each, how to use them, and when the systems are used.
  • Provide timely feedback to the Course Developers and assist where needed in the development of learning opportunities, creating, reviewing, and editing assigned training materials.
  • Communicate with affiliates and other WesTech teams on the usability of the various software applications and provide feedback to the product teams on a ongoing basis.
  • Interact with product developers, learning professionals, data scientist, publishers, and a variety of audiences on an ongoing basis.

Qualifications

  • 4+ years of MarTech or Digital Marketing experience required—including email deliverability, campaign development, customer experience.
  • Knowledge of BI/MI data needs.
  • Well-developed training, coaching, and agile skills required.
  • Knowledge and current application of Design Thinking and Universal Design for Learning.
  • Comfortable speaking in front of small and large groups.
  • Ability to multitask and manage several projects effectively.
  • Strong interpersonal/consultative skills.
  • Intermediate-level skills using MS Word, PowerPoint, & Excel. Knowledge of rapid development tools a plus.
  • Willingness to travel domestically and internationally.

 

We offer a wide variety of benefits, programs, and services to our employees, including:

  • Medical, vision, and dental insurance plans
  • Employer-subsidized parking
  • 401(k) plan with employer matching
  • Generous vacation time and paid holidays
  • Fitness programs and discounts
  • Casual dress code

About 14 West

14 West exists to support entrepreneurs, to promote the growth and protection of their businesses, and to provide them with the resources they need to be great workplaces that attract and retain exceptional talent.

By relying on us, our clients enjoy the unique luxury of focusing on their passion… and we get to focus on ours. We take a custom-tailored approach to every solution for every client. We believe passion is a critical ingredient in the services we provide. And we strive to deliver leading-edge yet sustainable strategies that promote perpetual growth.

14 West is an Equal Opportunity Employer and complies with all applicable Federal, State and local employment laws. No question in this Application is intended to elicit information in violation of any such law, nor will any information obtained in response to any question be used in violation of any such law. Applicants with disabilities who require a reasonable accommodation to participate in the application and/or interview process may contact us at here@14west.us to arrange for such accommodation.

Apply Now
Read More
Health & Wellness Benefits
  • Dental
  • Disability Insurance
  • Health Insurance
  • Life Insurance
  • Onsite Gym
  • Vision
  • Wellness Programs
Parental Benefits
  • Generous Parental Leave
Perks & Discounts
  • Casual Dress
  • Company Outings
  • Snacks
  • Special Discounts
Professional Development
  • Online Trainings
Retirement & Stock Options Benefits
  • 401K
Vacation & Time Off Benefits
  • Generous PTO
  • Paid Holidays
  • Paid Sick Days

What’s it like to work at 14 West in Baltimore?

Missing a day in the office at 14 West makes you feel as if you’ve missed out. We have a great group of really smart and motivated people that come up with truly brilliant solutions to the challenges we face in the publishing and subscription services we enable. This being said, the office is totally casual — people bring their dogs to work and there’s work/life balance in that you can work remotely if needed.

Our offices are beautiful. They make up a campus of 12 individual buildings in the Mount Vernon neighborhood of Baltimore. In the summertime when we have interns working with us it starts to feel like a college campus as you see the interns going from building to building with their backpacks. The buildings are a mix of incredible historic homes and some modern construction. We sit in massive open offices that carry mixes of the functional roles; this enables cross collaboration. You can stand up and go talk to anybody, you don’t have to set up formal meetings. It’s open and easy, and that’s how we’re able to move so quickly to get things done each day.

Who is 14 West and what do you do?

14 West exists to support entrepreneurs, to promote the growth and protection of their businesses, and to provide them with the resources they need to be great workplaces that attract and retain exceptional talent.

By relying on us, our clients enjoy the unique luxury of focusing on their passion... and we get to focus on ours. We take a custom-tailored approach to every solution for every client. We believe passion is a critical ingredient in the services we provide. And we strive to deliver leading-edge yet sustainable strategies that promote perpetual growth.

What’s a common attribute amongst 14 West employees?

The preeminent traits seem to be a desire to learn and curiosity. If you are willing to work hard and want to understand how 14 West works, how things are done and how to contribute new ideas, you’ll be rewarded and will move up quickly. One thing that is expected of everyone that walks in here is you need to raise your hand and you better have high expectations for yourself. If you’re waiting for someone to tell you what to do, that gets noticed very quickly and not in a good way.

What is the team working on at the moment?

We handle all of our enterprise data. A lot of our focus right now is in optimization and building world class tools for our affiliates. One specific project our team is working is developing a set of new self-service applications where instead of Agora affiliates reaching out to our team directly for data and reports, they’ll be able to source what they need on their own. We are developing a series of new, cutting-edge feed applications where data can be loaded in, reports can be generated on the fly and our developers can understand exactly what the affiliates most want.

How do 14 West employees stay connected and engaged with each other?

A lot of us travel to different conferences to develop our skills and that’s always a great way to reconnect in a more personal way with your colleagues.

We do a lot of volunteer work within the community right around us here in Baltimore. Aside from this, we take pride in having the best holiday parties — there have been people caught trying to sneak into them! We also do a lot of happy hours in the office (employees enter their preferred beer or wine via their Drizly account). 

What can new employees expect?

New employees can expect extensive training through 14 West’s learning and development division, which features hands-on classroom learning and online guided courses that ensure new hires have been inducted into the company through a mentored program. Otherwise, get ready to run with your ideas. We like big ideas and if you bring them to the table you better be ready to act on them, we’ll provide the resources to drive it.

New jobs. Your inbox. Every week. Get it.

Do NOT follow this link or you will be banned from the site!