6 specific lessons on starting and growing your business in Delaware - Technical.ly Delaware


Nov. 19, 2015 10:46 am

6 specific lessons on starting and growing your business in Delaware

Here's what you missed at the #DIW15 Entrepreneur Bootcamp.

At a Delaware Innovation Week Entrepreneur Bootcamp.

(Photo by Mona Parikh)

Make your founders savvier to improve their chances at success.

Many small business training programs exist in the land of the Delaware incorporation, but few have a tech startup bent. So if Delaware Innovation Week were to be a true entry point for new and aspiring founders, we had to offer the fundamentals.

That was the goal of Monday’s #DIW15 Entrepreneur Bootcamp, a series of lessons for 30 aspiring or new entrepreneurs held at the Wilmington offices of Young Conaway Stargatt & Taylor, LLP on Rodney Square.

Find the full slides here. Below, find one lesson from each of the 20-minute case studies from our speakers.

1. Investment: Most businesses aren’t the right fit for venture capital: Mike Bowman of Delaware Technology Park

“Lots of companies have great technology nobody wants,” said Bowman.

2. Customers: Build an audience persona of the specific person you want to sell: Frank deSantis of the Emerging Enterprise Center


You must be able to say: “My company name is ABC. I help X do Y by doing Z.”

“Nobody cares about you. Nobody cares your business,” said deSantis. “They care about how you help them.”

The EEC also hosted its own small business bootcamp during #DIW15.

3. Hiring: “The trend is that nobody is a contractor”: Dena B. Calo of Saul Ewing

Look at struggles around employment status in the sharing economy, and you’ll see what she means.

“Discrimination is wider than you expected,” she said, noting it goes beyond even gender, race and religion. Think pregnancies, disability and other limitations.

4. Media: Pitch reporters by suggesting a similar version of a story they’ve already written: Tony Abraham of Technical.ly

Tony spilled the secret sauce.

5. IP Protection: Getting a patent doesn’t mean you’re not infringing someone else’s intellectual property: Jim Lennon of Young Conaway

The vagaries of IP protection are more complicated than you might realize, he said.

6. Policy: Delaware state government is aggressively pursuing your incorporationEmma Cowdery of Global Delaware

Cowdery shared an array of state websites under the Global Delaware brand aiming to make investment and incorporation far simpler.


The Business Conference was sponsored by Saul Ewing, Comcast Business and JPMorgan Chase, with the Emerging Enterprise Center (EEC), the University of Delaware Horn Program in Entrepreneurship and Young Conaway. 1313 Innovation is the title sponsor of #DIW15.

You must appreciate accurate, relevant and productive community journalism.  Support this sort of work from professional reporters with seasoned editors.  Become a Technical.ly member for $12 per month -30-
Already a member? Sign in here
Connect with companies from the Technical.ly community
New call-to-action


Delaware’s solutions integrator is looking for rural innovators to join FedTech

5 takeaways from #MILLSUMMIT’s entrepreneur-focused second day

This Newark fashion startup is creating sustainable haute couture



Verizon is looking for the brightest ideas on how to use its 5G technology

Philadelphia, PA


Senior Interaction Designer

Apply Now
New Castle

Wilmington University

Web Developer (Full-Time)

Apply Now
Philadelphia OR Baltimore

Technically Media

Technical.ly Editorial Intern (Fall 2019)

Apply Now

Want to learn to code? Here’s your Delaware resource list

The Millennial Summit expands with Entrepreneurship Day

Veterans-serving nonprofit Heroic Gardens comes to Delaware



Escape the August heat with cool AI tech


Young Conaway

Entry-Level Corporate Legal Administrative Assistant

Apply Now

Tech Solutions Inc

NOC (Network Operations Center) Technician

Apply Now


Analyst, Recruiting Coordinator

Apply Now

Sign-up for daily news updates from Technical.ly Delaware

Do NOT follow this link or you will be banned from the site!