Online and tech-supported giving to schools up 27 percent in 2018, GiveCampus finds - Technical.ly DC

Business

Feb. 7, 2019 12:49 pm

Online and tech-supported giving to schools up 27 percent in 2018, GiveCampus finds

A new report from the D.C.–based education fundraising platform shows trends in tech-driven giving to schools and universities.

Members of the GiveCampus team.

(Courtesy photo)

A new report from educational fundraising platform GiveCampus found that schools raised 27 percent more money online in 2018 than in 2017, driven by both increases in the number of online donors and the average amount given by each online donor.

The D.C.–based startup is a social fundraising and engagement platform for nonprofit educational institutions that provides software, services, and expertise to help schools raise more money, from more people, at a fraction of the cost of other fundraising methods. GiveCampus collected data from more than 600 colleges, universities and K-12 schools using its tech and services over the last four years to prepare its Online Giving to Schools in 2018 report.

Here are some key takeaways from the report that revealed trends in tech-driven giving to schools:

  • In 2018, schools received support from 14 percent more online donors than in 2017, and 22 percent more during the popular giving month of December.
  • Online donors gave, on average, 11 percent more than they did in 2017.
  • In 2018, for the first time ever, more people visited schools’ online fundraising pages from their mobile devices than from their desktop and laptop computers.
  • More than half of all prospective donor traffic came from mobile devices during the latter half of the year.
  • On #GivingTuesday 2018, 16.8 percent of iPhone and iPad donors made their gifts with Apple Pay.
  • Facebook remained the primary source of social traffic to schools’ fundraising pages.
-30-
JOIN THE COMMUNITY, BECOME A MEMBER
Already a member? Sign in here

Advertisement

Brainsy launches a new platform to bring reward incentives to curated online communities

Brainsy launches a new platform to showcase ophthalmologists and practices

Northern Virginia’s Global Startup Media is launching a virtual conference

SPONSORED

DC

Pitch to speak at Comcast Labs Connect’s data security conference

Washington, DC

Nava

Infrastructure Engineer (DC, SF, NYC)

Apply Now
Washington DC

The Washington Post

Back End Developer/ Engineer – Arc Engineering

Apply Now
Chicago, IL

The Washington Post

Scrum Master

Apply Now

These two companies are partnering to make it easier to gift medical transportation

Urban Alliance awarded $1 million grant from AT&T to expand high school internships in DC

CommonLit nabs $3.5 million grant from Google

SPONSORED

DC

The Washington Post is reprogramming the way news breaks

Washington DC

The Washington Post

Front End Developer / Engineer – Arc Engineering

Apply Now
Washington DC

The Washington Post

Senior Software Engineer

Apply Now
NY, New York

The Washington Post

Trainer Consultant

Apply Now

Sign-up for daily news updates from Technical.ly Dc

Do NOT follow this link or you will be banned from the site!