ICX Media raises $6.6 million in Series A round - Technical.ly DC


Oct. 16, 2017 10:10 am

ICX Media raises $6.6 million in Series A round

The startup with a platform to help video creators build an audience is looking to grow business development and tech. A West Coast location is in the works.

ICX staff members at their office.

Photo provided by ICX.

This post was updated to include statements from ICX Media CEO Michael Avon. 1:02 p.m. on 10/16/17

After launching a little less than a year ago ICX Media closed a $6.6 million Series A funding round last week..

The company will use the funding to expand its sales, marketing and development teams, as well as to continue to develop its data science processing capacity.

According to Michael Avon, the CEO of ICX Media, the funds will be used in two ways.

“We’ll continue to invest particularly in data science and machine learning and some of the core capabilities of the platform, as well as adding additional features, and that will be part of the use of the funding,” Avon explained.

The company is also now ready to spread its presence in the market further.

“The bulk of the funding will really be used to build out our creative marketing team, sales, business development and marketing, so that we can go and really seize on this enormous opportunity today to help brand and media companies find and connect with independent video contractors and create social video and digital video content for them more efficiently and cost effectively,” Avon said.

Local money is backing the company, as the round was led by Grotech Ventures, with participation from D.C.–based Avonlea Capital. Also participating were NRV of Richmond, Va., and Boston-based PJC.

Founded by veterans of Baltimore mobile advertising company Millennial Media, the company uses video analytics to provide creators with insights as to how their videos are doing, and to allow them to stream videos across multiple platforms, as their website reports. They also aim to connect these content creators to brands or media companies that may be able to use their content, essentially providing the central location where creators and potential patrons of their content can find each other more easily.  The company said it works with 850,000 content creators.

ICX Media had already raised $3 million in a seed round, which means it has now raised $9.6 million. A New York office opened last year. In addition to expansion in sales and marketing, ICX also has future plans to open another office in Los Angeles.




VEDA Data Solutions raises another $1 million, plans hiring

TransitScreen’s MobilityScore partners with real estate websites

Mapbox announces 1 million users and counting



VR is cool, but it isn’t mainstream. This local company has a fix for that

Washington DC


Product Manager (DC, NY)

Apply Now

Think Company

Web Developer

Apply Now


Full Stack Web Developer

Apply Now

Hatch Apps raises $1.3 million to make software development faster and cheaper

GoodSeeker closes $1.3 million seed round

DC is creating an Inclusive Innovation Fund. Here’s how to weigh in



These DC-based founders drop some serious knowledge in our Tomorrow Toolkit ebook

DC or Madison, WI

VEDA Data Solutions

Back End Developer

Apply Now
DC or Madison, WI

Veda Data Solutions

Front End Developer

Apply Now


Marketing Associate

Apply Now

Sign-up for regular updates from Technical.ly

Do NOT follow this link or you will be banned from the site!