Women-only, luxury coworking space The Wing announced a $32 million Series B round yesterday, led by WeWork and New Enterprise Associates.
The company currently has office spaces in Flatiron and SoHo, with plans to open up a Dumbo location in January and a Washington D.C. space later in the first quarter.
WeWork’s investment is one of many the coworking behemoth has made in recent weeks, which includes its acquisition of the coding bootcamp Flatiron School and a large stake in a company that makes wave pools.
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The Wing has different branding from nearly any other company in the coworking sector. For one, money alone doesn’t get you a desk. Workers who would like to set up shop at The Wing must apply, and most are placed on a reportedly 8,000 person-long waiting list. Acceptance to The Wing is chosen based in part on an applicant’s profession, race and age, cofounder Audrey Gelman has explained, with a preference for a diverse group of people in the space. For women who get past the application process, there is still a $3,000 yearly cost for an unlimited membership.
The Wing also recently launched a magazine. Called No Man’s Land, the first issue features work from several well-known writers, with a cover story featuring model and writer Hari Nef. Although some other spaces have launched publications, such as New Lab’s Tech Fancy, none are at the level of No Man’s Land, which was printed and distributed. It was even advertised on flyers (at least in Williamsburg, where this reporter saw one, but presumably elsewhere, as well).
One of Brooklyn’s top VCs, Charlie O’Donnell of Brooklyn Bridge Ventures, was an early Wing investor.