Vice will partner with Airbnb for travel packages - Technical.ly Brooklyn

Business

Aug. 17, 2017 12:23 pm

Vice will partner with Airbnb for travel packages

The edgy publication will experiment with a new way of making money off its editorial offerings.
Inside Vice’s office.

Inside Vice's office.

(Image via Uhuru)

In an effort to add value to the travel experience, Williamsburg’s Vice is partnering with Airbnb to curate interesting locations and experiences around the world.

The Wall St. Journal reports that the company, which creates controversial editorial content about extreme, unusual and cool things around the world, will launch a pilot program of curated trips to Cape Town, Paris, New York and Tokyo.

“The pilot offerings include a look at the electronic music scene in Cape Town led by DJs Spoek Mathambo and Yolanda Fyrus, a tour of Tokyo’s LGBTQ nightlife culture and an inside look at the Voguing dance world in Harlem,” Lukas Alpert writes. “In Paris, the tour will focus on cabaret and burlesque events.”

Airbnb will make money off the bookings for the trips, and to pay Vice, will take out advertisements with the company to promote the trips.

Vice has long been known as an edgy and interesting publication, and this move could represent a new way for publications to generate revenue off their reputations and audiences besides just advertisements. Vice will join fellow Brooklyn publication Atlas Obscura in this. That company, which focused on weird places around the world, has also begun creating travel experiences to interesting locales as a way of supplementing their editorial revenue.

Read the full story
Companies: VICE Media
-30-
CONTRIBUTE TO THE
JOURNALISM FUND

Already a contributor? Sign in here
Connect with companies from the Technical.ly community
New call-to-action

Advertisement

Uber, we’re not your R&D lab. Get self-driving cars off the road now

Single-word Brooklyn startups raise real money: $3.5M for Feather, $3.6M for Honcker

AI-for-management startup raises $2.4 million to build and scale (and hire)

SPONSORED

Brooklyn

You can win up to $360,000 at the WeWork Creator Awards

Philadelphia, PA - Center City

Odessa

Sr. Project Manager – ERP Implementations

Apply Now

Philadelphia, PA

Vistar Media

QA Engineer

Apply Now

Philadelphia, PA - Center City

Odessa

Business Architect

Apply Now

Feds fund $1M for solar-swapping startup

Atlas Obscura raises $7.5 million, will move into video

Sign-up for daily news updates from Technical.ly Brooklyn

Do NOT follow this link or you will be banned from the site!