Entrepreneurs and freelancers in Brooklyn continue to be spoiled for choice in office settings, as another day in Brooklyn brings yet another announcement of a new coworking space. (Is this getting old for y’all?) This time, the beneficiary is Sunset Park’s Industry City, which will be the home of the coworking space Camp David later this fall.
Camp David is the brainchild of Mazdack Rassi and Erez Shternlicht, the founders of Milk, the creative studio and casting agency based in Manhattan and Los Angeles. The studio helped launch the career of fashion designer Alexander Wang and is one of Kanye West‘s preferred haunts.
But don’t fret: Camp David isn’t seeking to import the buzzy, exclusive vibe of the Meatpacking nightlife scene. It’s been “designed with Industry City’s heritage and ambitious maker community in mind, and in the pursuit of empowerment and growth,” per the announcement sent to Technical.ly Brooklyn.
When it opens this fall, the coworking space will encompass three floors and 40,000 square feet. Camp David has the option to expand up to 300,000 square feet, depending on demand, a Camp David spokeswoman told Technical.ly. For now, the company is keeping images of the space close to the chest, but we did get a chance to see some of the design sketches.
Below is a sketch of the ground floor.
Here’s a sketch of the library, located in one of the hallways.
And on the fifth floor, there will be a greenroom.
So what exactly sets Camp David apart from all the other coworking spaces that have been popping up around Brooklyn? After posing the question to the company, here’s the response we got back from the spokeswoman.
Camp David is truly in a coworking space all their own. Membership packages feature customized lists of services and amenities tailored to membership needs, without the pretension and pomp and circumstance typically associated with other exclusive clubs. Camp David is a more thoughtful establishment while other ones are less about quality, but factory/assembly-line type institutions.
Of course, other coworking spaces make similar claims. (We’re reminded of what Anne Qu said last month of Coworkrs Gowanus: “We don’t expand the same way as others do, because we care about how things are built.”) No company wants to be seen as cookie-cutter, and most coworking spaces seek to cultivate a distinct vibe to gain a competitive edge. Only time will tell what Camp David brings to the mix. Maybe Industry City-made mushroom lamps?-30-