OrderUp sites sold more than 32K items during the Super Bowl - Technical.ly Baltimore

Business

Feb. 6, 2013 9:00 am

OrderUp sites sold more than 32K items during the Super Bowl

While the Baltimore Ravens were the story of Sunday, OrderUp had a pretty good day too. The Canton-based startup facilitates food ordering online through several company-owned websites and other websites nationwide administered by OrderUp partners who run their own “digital franchises.” Technically Baltimore reported in January on OrderUp’s digital-franchising scheme. During the Super Bowl, people […]

Some of OrderUp's 12-person team that works from the Broom Factory on Boston Street.

While the Baltimore Ravens were the story of Sunday, OrderUp had a pretty good day too.

The Canton-based startup facilitates food ordering online through several company-owned websites and other websites nationwide administered by OrderUp partners who run their own “digital franchises.” Technically Baltimore reported in January on OrderUp’s digital-franchising scheme.

During the Super Bowl, people logged on to OrderUp sites purchased 32,451 menu items, said CEO Chris Jeffery. Here are some more OrderUp stats from Super Bowl Sunday:

  • A total of 26,979 visits to OrderUp sites took place.
  • Cheese pizza was the most-ordered menu item with more than 250 ordered nationwide. (And one restaurant in Indiana had the filled the most cheese pizza orders.)
  • The peak hour for ordering was between 6 p.m. and 7 p.m., although traffic soared between the hours of 4 p.m. and 7 p.m.
  • Locally, on EatBmore.com, Mother’s Grill’s “10 wings”  menu item was the most-ordered item.

Jeffery added by e-mail: “This is not our busiest day of the year, by the way.”

-30-
JOIN THE COMMUNITY, BECOME A MEMBER
Already a member? Sign in here

Advertisement

VineBowl.com: show your Baltimore Ravens spirit in 6-second video ‘Vines’ [VIDEO]

Super Bowl: Facebook Data Science discovers all the U.S. counties cheering for the Ravens [MAP]

OrderUp: Canton startup invests in ‘digital franchising’ to bring online food-ordering nationwide

SPONSORED

Baltimore

Building a data acquisition system? Don’t make this mistake

Baltimore, MD

Whitebox

Javascript Developer

Apply Now
Baltimore

14 West

Reporting Analyst

Apply Now
Baltimore

14 West

Project Analyst

Apply Now

Remember when Ray Lewis blew up Saturn in that Old Spice commercial? [VIDEO]

JHU summit presents data on guns // Ravens fans parody ‘Call Me Maybe’ // Maryland Proton Treatment Center ‘tops out’ [LINKS]

Point.Click.Switch rebrands, launches with Ravens’ wide receiver Torrey Smith [VIDEO]

SPONSORED

Baltimore

How SmartLogic accelerated these startups’ product growth trajectories

Baltimore

14 West

Senior Java Software Engineer

Apply Now
Baltimore

14 West

Project Specialist

Apply Now
Baltimore

14 West

Senior Business Analyst (Accounting)

Apply Now

Sign-up for daily news updates from Technical.ly Baltimore

Do NOT follow this link or you will be banned from the site!