Jul. 22, 2014 8:30 am
The new website is an effort to "recast our editorial image," said Gabriela Guaracao, AL DÍA's Director of Strategy and Operations.
Jul. 3, 2014 9:27 am
The nonprofit is creating a searchable database of political ads relevant to the region's upcoming congressional elections.
Jul. 1, 2014 12:19 pm
Brother.ly intends to be an online hub for local news. "We want to become where you go first thing in the morning," Brady told USA Today.
Jun. 26, 2014 1:58 pm
Gather 'round. We'll explain.
May. 21, 2014 7:30 am
The tool was built by Andrew McGill, who built civic data tools like Philly Rap Sheet and Philly Crime Map.
Apr. 17, 2014 8:30 am
At a Philly Ad Club panel on advertising and digital technology, 48 Bricks CEO Michael Jaschke declared that brands and advertising firms may not understand the core values or wants of their consumers. The uncomfortable truth highlighted the gap between brands and their younger, digital-native audiences — and the need to better understand how millennials use technology.
Apr. 15, 2014 11:00 am
Don’t focus your content marketing strategy on quirky metaphors or drawn-out puns or animal pics. Do create helpful, evergreen content that is relevant to your brand.
Apr. 15, 2014 9:30 am
The tech industry can be hard to understand, so reporters won’t always get it. Focus on what you can achieve with the technology you have, said Brendan Lowry, marketing director at visual analytics startup Curalate. “Simply presenting your product isn’t enough," he said. "You have to provide the solution.”